[Hiring] SENIOR DIGITAL SALES EXECUTIVE @FOX Carolina News

Role Description

We're hiring a seasoned, consultative Senior Digital Sales Executive who thrives in a primarily outbound environment and can consistently deliver against a $2.5M annual quota. This role is remote, with quarterly travel to your in-market or home market for leadership meetings and planning. You will own the full sales cycle: prospecting, discovery, solution design with internal specialists, proposal, negotiation, collections, and long-term account growth.

Ideal candidates will reside in/near one of the following locations:

• Little Rock, AR
• Colorado Springs or Denver, CO
• Orlando, FL
• Minneapolis, MN
• Austin, Dallas, or Houston, TX

Duties/Responsibilities include, but are not limited to:

• Build and execute a prospecting plan to generate net-new revenue and pipeline (outbound-first)
• Run high-quality discovery to understand business goals, funnel performance, competitive context, and success metrics
• Sell integrated digital advertising solutions (as appropriate):
  • Paid search / SEM, paid social, programmatic/OTT/CTV, display/video, YouTube, retargeting
  • SEO/local search, website/landing page strategy, analytics/measurement, conversion optimization
  • Audience strategy, creative approach, and performance reporting
• Develop multi-product proposals tied to business outcomes (leads, sales, ROAS, CAC/LTV, foot traffic, brand lift, etc.)
• Partner with internal teams (digital strategists, ad ops, creative, analytics) to scope, launch, optimize, and retain accounts
• Maintain accurate CRM hygiene, pipeline coverage, and forecast calls
• Expand existing accounts through performance reviews, upsells, cross-sells, and renewals

What Success Looks Like:

• In the first 30–60 days:
  • Master Gray Digital Media's offerings, pricing/packaging, and process
  • Establish weekly outbound habits and a target account list
  • Build a qualified pipeline plan aligned to quota pacing
• In 90 days:
  • Consistent meeting creation from outbound + referrals
  • Active opportunities with clear next steps, stakeholders, and timelines
  • Strong internal collaboration and clean CRM execution
• In 6–12 months:
  • Sustained performance against a $2.5M annual quota
  • High client retention and measurable campaign outcomes
  • Predictable pipeline generation and forecast accuracy

Qualifications

• Proven success selling digital advertising solutions with meaningful quota responsibility
• Demonstrated ability to generate net-new business (outbound prospecting and account targeting)
• Experience running discovery and selling to outcomes (not just impressions/clicks)
• Comfortable selling across stakeholders (Owner/GM, Marketing Director, CFO/Finance, Operations, etc.)
• Strong presentation, proposal, and negotiation skills
• High comfort with CRM rigor, pipeline management, and forecasting
• Willingness to travel quarterly for in-market/home-market leadership visits

Preferred Qualifications

• Experience with multi-channel performance programs (SEM + paid social + programmatic/CTV + measurement)
• Track record selling to mid-market and enterprise accounts
• Familiarity with modern measurement approaches (conversion APIs, offline conversions, attribution basics)
• Strong understanding of creative performance drivers and testing

Benefits

• Comprehensive Medical(Rx), Dental, and Vision Coverage
• Health Savings Account with Company contributions
• Flexible Spending Account
• Employer-paid life and disability benefits
• Paid parental leave benefits
• Adoption and Surrogacy Benefits
• 401(k) Plan, including matching and profit-sharing contributions
• Employee Assistance Program
• Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
• Paid Time Off, including Relocation PTO

Salary/Wage

$80,000 - $100,000/yr. (Base Salary + Commission + Bonus) (Estimated earnings of $350,000 at budget)

Shift and Schedule

TBD

Job Type

Full-Time