[Hiring] Sales Development Representative @Sourcedirect Talent

Role Description

Our client is opening a new market, private and independent high schools, and this role is how they’ll open it. The segment is built for outbound: thousands of reachable schools, one decision maker per school, no board budget cycle to wait on, and a sales cycle measured in months rather than quarters. As one of the first two SDRs focused on this segment, you’ll build the account map, run a phone-first outbound motion, and turn that list into a predictable flow of qualified meetings for their Account Executives.

What You’ll Do

• Phone-First Outbound
  • Live on the phone. This is the channel for this segment, and the first stretch of the job is genuinely dialing for dollars.
  • Reach the one person who decides at each school, usually the principal, head of school, or IT director.
  • Hold real conversations with educators who are busy, skeptical, and not expecting your call.
  • Back up the phone with personalized email and LinkedIn outreach that earns a reply.
• Territory & Account Strategy
  • Build and maintain a tiered, named account map of private high schools that fit their platform.
  • Research each school’s context (curriculum, tech stack, budget cycle, academic integrity posture) and identify decision makers.
  • Keep account coverage and status current and clear in the CRM.
• Pipeline Handoff
  • Generate qualified meetings and opportunities for their Account Executives.
  • Qualify rigorously enough that AEs want more of your meetings, not fewer.
  • Partner with AEs and marketing on what’s converting and what isn’t.
• Building the Motion
  • Build AI-assisted workflows for research, list-building, number sourcing, and call sequencing.
  • Document the openers, sequences, and objection handling that actually produce meetings.
  • Share what works so the next SDR cohort ramps faster.

Qualifications

• 2+ years of outbound SDR/BDR experience, consistently hitting or exceeding monthly qualified meeting targets.
• Significant cold calling experience and a genuine appetite for the phone.
• Resilience through high-volume rejection and low connect rates without a drop in output or tone.
• Strong written communication: specific, short, and free of vendor-speak.
• Demonstrated use of AI tools to multiply your output, with judgment about what to verify before it reaches a prospect.
• Comfort prospecting into senior stakeholders and navigating institutional decision-making.

Nice-to-Haves

• Experience selling into independent high schools, K-12, higher education, or other education institutions.
• Experience selling AI, analytics, or learning technology.
• Experience at an early-stage or high-growth company, especially opening a new segment.

Benefits

• Competitive base salary.
• Medical, dental, and vision coverage.
• 401(k) with employer match.
• Unlimited PTO.
• Equity (stock options).
• Flexible, remote-first work environment.