[Hiring] Sales & Business Growth VA GoHighLevel & AI Specialist @Virtual Colleague Philippines

Role Description

This is a remote position.

• Location: Remote
• Hours: Initially 10 hours per week, with potential to increase
• Availability: Agreed communication periods between 10 am and 2 pm UK time
• Reports to: Founder & CEO

Our primary objective is revenue growth. We seek a commercially minded professional to:

• Generate qualified leads and turn online conversations into booked discovery calls.
• Take ownership of the sales pipeline.
• Maintain GoHighLevel, using Claude, ChatGPT, and AI agents to reduce repetitive work.
• Manage client onboarding and facilitate private coaching communities.
• Use established systems, maintaining and improving them when there is a clear business need.

Qualifications

• Proven record of generating qualified leads and booking appointments through online prospecting and Instagram/LinkedIn DMs.
• Strong relationship-led selling, qualification, objection handling, and follow-up skills.
• Advanced hands-on GoHighLevel experience across CRM, Conversations, Opportunities, Workflows, Funnels, Calendars, Memberships, Courses, and Communities.
• Practical experience with both Claude and ChatGPT, including building, connecting, and managing AI agents.
• Experience with online coaching or membership onboarding, private community engagement, and professional client support.
• Working knowledge of email nurturing, digital products, and sales conversion reporting.
• Excellent communication, commercial judgement, ownership, organisation, and independent problem-solving.

Requirements

• Sales, lead generation, and appointment booking - primary responsibility:
• Develop and execute proactive prospecting for relevant hospitality professionals, leaders, organisations, and other agreed ideal clients.
• Identify buying signals; engage through personalised Instagram and LinkedIn comments, story replies, and direct messages.
• Manage inbound enquiries from social content, lead magnets, landing pages, and campaigns; respond promptly and professionally.
• Use relationship-led Sell by Chat to build rapport, uncover needs, qualify prospects, and invite suitable leads to book a call with the Founder.
• Handle common questions and objections appropriately, without pressure or misleading promises.
• Own follow-up for interested prospects, dormant leads, unbooked invitations, cancellations, and no-shows.
• Track meaningful conversations, qualified opportunities, booked and attended calls, and eventual sales outcomes.
• Test outreach messages, calls to action, and follow-up approaches to improve conversion, not merely message volume.
• GoHighLevel CRM, pipeline, and business operations:
• Maintain accurate contacts, tags, segments, conversation notes, opportunity stages, and next actions.
• Use GoHighLevel Conversations, Opportunities, Workflows, Calendars, Funnels, and reporting to support revenue growth.
• Monitor existing lead nurture, booking confirmation, reminder, and no-show recovery automations.
• Identify stalled opportunities, gaps in follow-up, and opportunities to improve appointment attendance.
• Maintain landing pages, booking pages, checkout journeys, memberships, courses, and private communities.
• Troubleshoot issues, test workflows, and make necessary improvements; build new systems when justified by business needs.
• Report on lead sources, qualified appointments, attendance, conversion, and sales opportunities.
• Claude, ChatGPT, AI agents, and automation:
• Demonstrate hands-on experience with both Claude and ChatGPT and building, connecting, and managing AI agents.
• Use AI to support prospect research, CRM monitoring, follow-up administration, reporting, and operational efficiency.
• Connect AI-powered solutions with GoHighLevel and relevant business platforms where appropriate.
• Automate repetitive tasks in sales operations, onboarding, digital product delivery, and routine support.
• Maintain, test, troubleshoot, and document AI agents and existing automations, with appropriate human oversight.
• Recommend additional AI solutions only where they deliver meaningful time savings or commercial benefit.
• Client onboarding and programme management:
• Manage enrolment and onboarding for new coaching and mentoring clients.
• Provide and maintain access to GoHighLevel courses, portals, private communities, and programme resources.
• Manage welcome communications, instructions, reminders, session logistics, and recordings.
• Monitor onboarding completion, client participation, and access problems; proactively follow up where needed.
• Maintain accurate client records and improve the onboarding journey.
• Private community facilitation and client support:
• Welcome members, initiate discussions, and encourage active, meaningful participation.
• Publish approved announcements, prompts, and accountability reminders; contact inactive members appropriately.
• Encourage attendance, lesson completion, and implementation; attend selected online sessions when required.
• Act as first point of contact for programme, booking, login, and course-access enquiries.
• Track and resolve support requests; escalate sensitive or coaching-related matters to the Founder.
• Gather feedback and improve client satisfaction, engagement, and retention without replacing human relationships with automation.
• Email marketing, newsletters, and digital products:
• Prepare and schedule fortnightly newsletters using approved content and messaging.
• Maintain nurturing, re-engagement, and follow-up sequences, contact lists, and segmentation.
• Monitor waiting lists, lead magnets, digital product funnels, checkout journeys, and automated access.
• Support payment-related workflows and access issues; update systems when offers change.
• Identify commercial opportunities from existing marketing assets and email engagement.
• Commercial ownership, initiative, and communication:
• Prioritise sales-generating activity and client commitments over unnecessary technical projects.
• Take ownership of agreed outcomes, proactively spot opportunities, and recommend practical improvements.
• Collaborate with the existing social media manager to convert content engagement into qualified conversations.
• Work independently, manage tasks in Asana, flag problems early, and provide solutions rather than waiting for instructions.
• Provide a concise weekly report covering prospecting, conversations, qualified leads, calls booked and attended, client engagement, system issues, and next actions.
• Communicate clearly and professionally in excellent written and spoken English during agreed UK working periods.
• Operate within agreed authority; pricing, strategic, and major commercial decisions remain with the Founder.
• Confidentiality, data protection, and responsible AI:
• Protect confidential business and client information and follow applicable UK GDPR requirements.
• Use AI tools responsibly and do not disclose sensitive information to unauthorised services or people.
• Follow approved messaging practices, relevant marketing consent requirements, and platform rules.
• Maintain appropriate access controls and escalate security or privacy concerns promptly.

Benefits

• Join a growing leadership development business.
• Contribute directly to sales growth and client experience.
• Opportunity for a proactive professional who builds genuine relationships.
• Take ownership of outcomes and use technology to create a more efficient, scalable business.

Application requirements

• CV and relevant experience, including quantified lead generation and appointment booking results.
• Examples of Instagram or LinkedIn DM conversations and relationship-led selling outcomes (with personal details removed).
• Examples of GoHighLevel pipelines, workflows, and systems personally managed.
• Demonstrations of AI agents built using Claude, ChatGPT, or related technology and the practical results achieved.
• Experience onboarding clients, supporting online courses, and facilitating private communities.
• Hourly rate, UK-time availability, and confirmation of interest in starting at 10 hours per week.

Shortlisted candidates may be invited to complete a paid practical assessment covering DM sales, lead qualification, GoHighLevel, and AI automation.