Role Description
A fantastic opportunity now exists to join the LiveU team! We're looking for a driven, relationship-first sales professional to own and grow LiveU's reseller, distribution and platform partners across our growth markets outside of Broadcast.
You'll recruit, enable and grow partners who serve Corporate β Enterprise, Public Sector, House of Worship and Creator customers, with additional opportunities in universities and collegiate sports. You'll build joint business plans, drive partner-sourced pipeline, and help partners win with LiveU.
The ideal candidate builds relationships naturally, takes initiative without waiting to be asked, and is curious every day: learning new markets, meeting new people, and expanding their network to hit individual and team annual goals.
Key Responsibilities
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Partner Relationship Management
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Build long-term, trusted relationships with reseller, distribution and integration partners, from sales reps up to executive leadership.
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Use consultative selling to drive immediate sales and long-term partner growth.
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Serve as a solution-based consultant for partners and their end customers, including sales calls, demos, presentations and trade shows.
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Recruit and onboard new partners that extend LiveU's reach into target growth markets.
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Pipeline and Revenue
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Build and manage a pipeline of partner-sourced and partner-influenced opportunities that supports individual and team goals.
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Create account action plans and annual partner business plans that improve sales and profitability.
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Lead joint business planning, pipeline reviews, quarterly business reviews and revenue forecasting with partners.
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Prepare bids, process specifications and proposals with partners, including public-sector opportunities.
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Keep opportunities, forecasts and partner activity current in Salesforce.
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Market Development
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Learn each growth market's buyers, workflows and use cases: corporate communications and events, government meetings and public safety, universities (athletics, communications, broadcast journalism and marketing departments), worship services, creator production and collegiate athletics.
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Network every day: attend industry events, join associations and build a personal network in each market.
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Bring market and competitive feedback to sales, product and marketing leadership.
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Partner Enablement
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Build competency and qualification plans so partners can position, demo and support LiveU solutions.
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Deliver partner training and support partner engagement at trade shows and industry events.
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Cross-Functional Collaboration
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Work with marketing on partner lead generation and co-marketing programs.
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Partner with LiveU direct sales, operations, sales engineering and service teams to win and support deals.
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Understand all aspects of the business: distribution channels, mechanics of a sale, market needs, trade shows and sales strategy.
Qualifications
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5+ years of B2B technology sales experience, including at least 3 years in channel or partner-focused roles.
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Track record of growing sales and developing new business for technology solutions.
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Strong relationship-building skills, with a network of partner and customer contacts that can be leveraged.
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Understanding of indirect channels, partner programs and the contractual obligations that come with them.
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Self-starter who works independently with limited supervision and takes initiative.
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Technically capable: able to demonstrate complex solutions and discuss technical features in detail.
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Excellent verbal, written and presentation skills.
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Collaborative, detail-oriented and organized, with strong service skills for internal and external customers.
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Proficient in Salesforce and Microsoft Office.
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Bachelor's degree or equivalent experience.
Preferred Qualifications
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Experience selling into one or more of: corporate enterprise, public sector, house of worship, creator, university or collegiate sports markets.
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Existing relationships with AV integrators, IT/VAR resellers, distributors or video platform partners.
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Familiarity with public-sector purchasing (contract vehicles, cooperative contracts, RFPs).
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Experience with live video technologies: bonded cellular and wireless networks, IP/satellite/fiber transmission, live and cloud production, streaming platforms.