Role Description
PRX is dedicated to the support of independent, mission-driven media through the development of predictable, sustainable revenue growth. This role is responsible for business development of large-scale national podcast and broadcast campaigns to both direct marketers and digital ad agencies, achieving budgeted revenue growth and establishing meaningful client relationships/accounts. This is an outside sales position selling to new accounts and servicing established clients while educating prospects on the benefits of advertising on shows within the PRX/Radiotopia Portfolio.
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Thorough understanding of the advertising and marketing universe, including digital, audio and programmatic tactics
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A creative mind to develop unique campaigns focused on solving client needs; direct campaign activation and creative production processes
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Strong problem-solving skills—identifies problems as an opportunity to develop business
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Deliver outstanding customer service to advertisers and agency clients
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Preparation of key data points for client meetings and in support of media and strategic recommendations; fielding client questions as is required throughout the sales cycle
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Partner with Client Success Manager, Sales Operations, and other cross-functional teams, to manage campaign performance, identify & close incremental revenue opportunities and ensure client success
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Review findings and recommendations to drive repeat business, grow renewal and new business and communicate findings to clients
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Ability to develop new business and manage sales with a proven track record of exceeding goals
Qualifications
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A bachelor’s degree, preferably in Sales, Advertising, Marketing, or Business
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A min of 4+ years’ experience in digital media, implementation planning and/or buying with strong industry knowledge and a desire to grow within the industry
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You can translate client requests to make recommendations that meet business objectives
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You can craft impactful sales rationale stories by using data and research
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You thrive in a fast-paced, deadline and detailed oriented environment and have excellent verbal, written, and presentation skills
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You are highly organized and focused multi-tasker with strong attention to detail who can work independently within a team focused organization
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You have excellent dexterity in Excel and PowerPoint and have experience working within CRMs, programmatic platforms, ad servers and other digital media ad tech
Requirements
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New Business — Conduct prospecting of potential new business by making face-to-face presentations and/or client conference calls/web meetings
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Relationship Management — Cultivating the relationship to grow existing business as well as generate new business. Utilize CRM software system to track and document all sales activity
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Analysis — Evaluate client needs and opportunities and develop solutions that leverage a portfolio of broadcast, podcast. Identify emerging trends and opportunities to develop competitive insight and maintain/enhance relevance
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Presentation/Proposals — Ability to build comprehensive recommendations
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Communication and Influence — Exceptional selling, presentation, negotiation and closing skills. Effectively communicate and influence internal and external stakeholders
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Cross-Functional Collaboration — Experience successfully partnering with senior leadership and sales support teams to leverage internal expertise to meet client needs and drive revenue
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Travel — As needed for meeting with clients and industry events
Benefits
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Competitive benefits package, including medical, dental and vision benefits
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Group term life insurance
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Short-term and long-term disability income replacement coverage
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Option to participate in savings accounts for uncovered medical expenses and related costs
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Benefits available on the first day of employment
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Immediate eligibility to our 403(b) retirement plan with employer contributions up to 4% after 6 months of employment