[Hiring] Founding Product Marketing Manager @Euler

Role Description

EULER is modernizing the PRM category — and we’re hiring our Founding Product Marketing Manager to lead the work. Reporting to the CEO, you’ll build Product Marketing at EULER from day one — refining positioning, leading launch strategy, and establishing EULER as the AI-native PRM modern partnership teams actually want to use.

This is a true zero-to-one role. You’ll define how the function operates, how launches run, and how EULER communicates value — turning product innovation into clear commercial advantage as the connective tissue between Product and Revenue.

You’ll be EULER’s first PMM hire, with a mandate to scale the function into a team as we grow. The work you do will shape how the market understands a modern PRM.

What You’ll Do

• Positioning & Messaging:
  • Define EULER’s positioning as the AI-native PRM for modern partnership teams — sharpening differentiation from legacy PRMs and codifying the messaging pillars every team markets, sells, and builds against.
  • Define EULER’s voice in market: Set the POV and messaging pillars that fuel Marketing’s thought leadership, webinars, and customer education programs.
  • Stand up a launch operating cadence: Establish the cross-functional rhythms and artifacts that turn every release into commercial momentum, not a changelog entry.
• Product Launch Strategy:
  • Lead product launch strategy and narrative for new features and expansion initiatives — defining audience, message, and proof points; partnering with Marketing on campaigns and channels.
• Enable Marketing:
  • Partner closely with Marketing to make every campaign, launch, sales asset, and customer-facing message commercially sharp, product-accurate, and tied to revenue outcomes.
• Sales & CS Enablement:
  • Equip Sales and Customer Success with the pitch decks, playbooks, and training they need to sell and expand confidently — and feed win/loss insights and field signal back into positioning, enablement, and the roadmap.
• Customer Proof & Thought Leadership:
  • Build the customer proof strategy (case studies, ROI data, references) and set the POV that fuels Marketing’s thought leadership, webinars, and education programs. Marketing runs the engine; PMM owns the substance.
• Competitive & Market Intelligence:
  • Track competitors across PRM, affiliate, and ecosystem tooling — synthesizing signal into POVs that inform roadmap, messaging, and commercial strategy.
• Instrument PMM’s impact:
  • Define and report the metrics that prove product marketing’s contribution — message resonance, launch impact, win rates, expansion, adoption.

Qualifications

• 5+ years of Product Marketing in B2B SaaS, with meaningful zero-to-one experience in an early-stage or high-growth environment.
• Proven ability to reposition categories and define differentiated narratives that shift how buyers think.
• Strong understanding of partner-led growth, channel revenue, or ecosystem platforms (PRM, affiliate, or adjacent GTM spaces).
• Comfortable working directly with executive leadership on growth strategy and operating without a playbook.
• Track record of driving measurable revenue impact through launches and enablement.
• Exceptional writing — you turn product capability into narrative that reps memorize, customers understand, and buyers repeat.
• Comfort with win/loss, attribution, and adoption data — and a POV on what to measure, not just how to report.

Benefits

• Founding seat, team to build: Lead Product Marketing from day one with the autonomy to define the function and grow the team behind it.
• Category-modernizing work: Own the narrative that redefines what a PRM is — establishing EULER as the AI-native standard.
• Executive exposure: Work directly with the founders and revenue leadership on the strategy that shapes EULER’s next stage.
• Real traction: Join a team that grew 600% YoY in 2025.
• Culture: High-impact team that values speed, ownership, and creativity.