[Hiring] Director, Product Marketing @Cisco

Role Description

This Product Marketing Director will lead a team whose charter is to craft and communicate differentiated, compelling messaging that drives awareness, understanding, and engagement across global events, digital platforms, and strategic campaigns.

• Lead and mentor the team.
• Convert organizational strategy into clear, actionable priorities that align teams to outcomes that advance Cisco’s strategic priorities.
• Represent product marketing in executive and industry settings.
• Forge strategic partnerships and drive organization-level changes to processes, tools, and operating models.
• Partner closely with Product Management to influence product roadmaps.
• Support seller enablement in collaboration with sales.
• Craft positioning and messaging and establish the relevant collateral.
• Develop and implement comprehensive GTM plans for Cisco IQ that are tightly aligned with product roadmaps, sales priorities, and strategic marketing objectives.
• Develop and own the decision maker audience messaging.

Qualifications

• Bachelor’s degree + 15 years of related product marketing experience, OR Master’s degree + 12 years of related experience (or equivalent related practical work experience).
• 5+ years of direct people management experience with formal responsibility for leading direct reports and developing team members.
• Experience authoring product positioning, value propositions, and core messaging frameworks for enterprise technology products.
• Experience leading cross-functional go-to-market (GTM) strategies and product launch programs in collaboration with Product Management, Engineering, and Sales organizations.
• Professional experience executing product marketing programs within global, matrixed enterprise technology environments.

Requirements

• Proven track record driving alignment and leading complex initiatives across matrixed cross-functional stakeholders, Product Management, Engineering, Global Sales, and Customer Success.
• Skilled at delivering executive-level business reviews, customer briefings, and cross-organizational communications to influence senior leadership and key customer accounts.
• Proficient in integrating customer research, Voice of the Customer (VoC) data, and market analysis into product marketing strategy and go-to-market execution.
• Adept at prioritizing and delivering multiple high-impact business deliverables within evolving, multi-priority enterprise environments.

Benefits

• Medical, dental and vision insurance.
• 401(k) plan with a Cisco matching contribution.
• Paid parental leave.
• Short and long-term disability coverage.
• Basic life insurance.
• Paid time away including 10 paid holidays per full calendar year, plus 1 floating holiday for non-exempt employees.
• 1 paid day off for employee’s birthday, paid year-end holiday shutdown, and 4 paid days off for personal wellness.
• 16 days of paid vacation time per full calendar year for non-exempt employees.
• Flexible vacation time off program for exempt employees.
• 80 hours of sick time off provided on hire date and each January 1st thereafter.
• Optional 10 paid days per full calendar year to volunteer.
• Eligibility for annual bonuses for non-sales roles.
• Performance-based incentive pay for sales roles.