[Hiring] Director of Product Marketing @Loopio Inc.

Role Description

Loopio is looking for a Director of Product Marketing to lead product marketing strategy and execution for our most important initiatives. As our most senior PMM, you’ll set the direction for pricing, go-to-market product strategy, and competitive positioning across the portfolio, partnering closely with Product, Sales, and Marketing leadership to translate product strategy into market-winning plans. This role backfills a critical leadership position on the Product Growth & Experience team and reports directly to the VP, Product Growth & Experience.

This is a high-visibility, high-autonomy opportunity for someone with proven success scaling a B2B SaaS company who wants to shape how Loopio wins in a competitive, AI-driven market.

What You’ll Be Doing

• Own the narrative for Loopio’s evolution into a multi-product, AI-native portfolio, translating capabilities across product lines into a single, coherent market position.
• Set go-to-market strategy for major product launches and strategic initiatives, aligning Product, Sales, Customer Experience, and Marketing around a single narrative and launch plan.
• Partner closely with Product, Finance, and GTM on pricing strategy, shaping structure, packaging, and value metrics to drive adoption and expansion revenue.
• Shape competitive positioning and win/loss analysis, turning market and customer insight into messaging, battlecards, and sales enablement that sales teams actually use.
• Partner with the senior leadership team on long-term product and market strategy, representing the voice of the customer and the market in major planning cycles.
• Mentor and provide strategic guidance to other product marketers, raising the bar for product marketing craft across the team.
• Act as a trusted advisor to product team peers on roadmap prioritization, bringing market and competitive context to major build decisions.
• Represent Loopio externally as a thought leader and spokesperson for our positioning, through analyst briefings, customer conversations, and industry events.

Qualifications

• 8+ years of product marketing experience in B2B SaaS, with a track record of owning pricing and go-to-market strategy for a core product line.
• Experience with AI-driven products and how they change buyer behavior and competitive dynamics.
• Proven experience designing and launching pricing and packaging changes that measurably moved revenue or adoption.
• Strong executive presence and the ability to influence senior stakeholders across all functions.
• Deep experience building competitive positioning and messaging that sales and customer-facing teams rely on day to day.
• A strategic mindset paired with the ability to get into the details when a launch or pricing change needs it.
• Excellent written and verbal communication skills, comfortable presenting to executive leadership and customers alike.
• Experience mentoring or informally leading other product marketers or GTM professionals.
• Experience in the proposal, RFP, or sales enablement space is a plus.

Benefits

• Your manager supports your development by providing ongoing feedback and regular 1-on-1s.
• You will have the opportunity to elevate your craft and explore your creativity, with a dedicated professional mastery allowance for more learning support.
• We offer a wide range of health and wellness benefits to support your physical and mental well-being, starting day 1.
• We’ll set you up to work remotely with a MacBook laptop, a monthly phone and internet subsidy, and a work-from-home budget.
• You’ll be joining a supportive culture that has thoughtfully built out opportunities for connections in a remote-first environment.
• Participate in townhalls, AMA (Ask-Me-Anything), and company celebrations to celebrate the big wins and milestones.
• Our four Employee Resource Groups offer opportunities for employees to learn and connect year-round.
• You’ll be a part of an award-winning workplace with an opportunity to make a big impact on the business.