[Hiring] VP of Marketing @PlanITROI LLC

Role Description

For the right person, this is the opportunity of a career. PlanITROI is looking for someone who can tell the story of a company that has been in business for 25 years, has a stellar reputation, and is ranked in the top 10 in the world at what they do.

• Transforming someone's nothing into someone's everything.
• Impacting over 1 million people's lives through the Digital Dreams Project.
• Building a brand, inbound engine, website, thought leadership platform, and PR presence.
• Marketing to Fortune 500 companies, global financial institutions, major healthcare systems, and federal agencies.
• Direct line to a visionary leadership team.
• Opportunity to make a lasting impact with a path to CMO.

Qualifications

• 10+ years of progressive B2B marketing experience with significant leadership responsibility.
• Growth-stage or startup background where you personally built marketing infrastructure, teams, programs, and processes.
• Enterprise B2B ICP fluency, including experience marketing to Fortune 500 and global enterprise buyers.
• B2B technology background, ideally in hardware, IT services, managed services, lifecycle services, SaaS, or an adjacent category.
• Proven brand builder with experience developing positioning, messaging, and market presence.
• Strong command of modern marketing tools, AI, automation, and data.
• Practical understanding of SEO, GEO, and AEO.
• Ready-to-deploy network of external marketing specialists and resources.

Requirements

• Trusted network of freelancers, content creators, video producers, and specialist resources.
• Experience owning a full website rebuild from strategy through launch.
• Ability to form a clear, confident point of view quickly.
• Research skills to understand PlanITROI and its competitors.
• Genuine passion for the Digital Dreams program and its impact.

Benefits

• Comprehensive benefits package, including health insurance.
• 401(k) with company match.
• Paid time off.

Key Responsibilities

• Lead the end-to-end strategic rebuilding of the PlanITROI website.
• Build and execute a thought leadership strategy.
• Develop a modern B2B inbound marketing engine.
• Clarify and strengthen brand positioning and messaging.
• Build the strategy that strengthens PlanITROI's executive presence in the market.
• Build a lean, high-output marketing function.

30 / 60 / 90-Day Plan

• First 30 Days: Listen, Learn, and Assess.
• Days 31 to 60: Build the Foundation.
• Days 61 to 90: Launch and Measure.

What Success Looks Like

• By year one, PlanITROI looks and sounds like the market industry leader.
• By year three, PlanITROI is a recognized category leader in Lifecycle Services and ITAD.