[Hiring] Social Media Coordinator @HireHawk

Role Description

You’ll own day-to-day social content across Instagram, Facebook, TikTok, and LinkedIn, helping the firm grow a trusted presence while staying aligned with a legal brand voice. This role is hands-on:

• Plan the content calendar
• Create graphics and short-form videos
• Write captions
• Schedule campaigns
• Track performance

You’ll collaborate closely with the attorney/team to turn Family Law topics into clear, engaging, brand-aligned content that increases audience engagement and generates consultation inquiries. This is a great fit if you love building content systems and can produce high-quality work consistently without leaning on AI-generated tools.

Responsibilities

• Build and manage a weekly/monthly content calendar that supports brand growth and consultation inquiries
• Create original, legal-appropriate content across reels/short-form video, carousel posts, stories, and static graphics
• Edit short-form video content (hook, pacing, captions, clean cuts) optimized for platform performance
• Write clear, professional, engaging captions and on-brand copy in fluent English
• Schedule and manage posts and campaigns across Instagram, Facebook, TikTok, and LinkedIn using the right tools
• Monitor comments and inbox messages and respond professionally to boost trust and engagement (or route sensitive inquiries appropriately)
• Track performance using platform analytics and translate insights into practical improvements (what to repeat, what to stop, what to test next)
• Maintain a consistent brand voice that balances warmth and approachability with the professionalism expected of a law firm
• Collaborate with the attorney/team to source topics, shape educational content, and manage approvals on time
• Keep multiple deadlines moving at once without sacrificing content quality

Qualifications

• Proven, hands-on experience managing social media accounts for a business or brand (not personal-only)
• Experience creating content for Instagram, Facebook, TikTok, and LinkedIn
• Strong short-form video editing skills (reels/TikTok style) using tools like CapCut and/or Adobe Premiere Pro
• Strong design skills for social graphics and carousels using Canva (or comparable tools)
• Strong English written and verbal communication skills with a professional tone suitable for a legal brand
• Organized content planning and scheduling ability, including comfort with Meta Business Suite and managing multiple posting deadlines

Requirements

• Prior experience supporting a U.S.-based law firm (strongly preferred) or another professional services brand (medical, financial, etc.)
• Familiarity with creating educational content that stays accurate and compliant (especially for Family Law topics)
• Comfort building simple content systems (templates, repeatable formats, hooks, topic banks) that improve consistency and speed
• Experience running or supporting paid social campaigns (Meta) and coordinating boosts/promotions
• Ability to support light community management workflows and lead handling to help drive consultations

Benefits

• Access to a $200K+ perk marketplace with discounts on 150+ global services
• Option to withdraw up to 50% of approved earnings before payday