[Hiring] Paid Ads Specialist @D2B

Role Description

We are seeking an experienced, proactive Paid Ads Specialist to lead, optimize, and scale paid media strategies across Google, Bing, and Meta platforms. This is a high-visibility, client-facing role that requires strong technical capability, strategic campaign management, and senior leadership qualities.

• Drive ROI for a diverse client portfolio
• Maintain key client relationships
• Provide cross-departmental overviews to the Marketing Manager
• Mentor junior team members
• Thrive in a fast-paced agency environment
• Turn complex data into clear, actionable client strategies

Qualifications

• Minimum 3+ years of hands-on experience managing paid ad campaigns within a fast-paced agency setting
• Exceptional verbal and written English communication skills
• Advanced working knowledge of Google Search Console, Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Merchant Center, Meta Business Suite, and Bing Ads
• Practical experience working alongside popular e-commerce and CMS platforms, including Shopify, WordPress, Magento, and Aero
• Solid understanding of best practices for international paid search strategies and multi-region campaign deployment
• Proven track record of analyzing complex data and translating metrics into strategic recommendations
• High level of ownership over departmental output, client satisfaction, and performance targets

Requirements

• Perform comprehensive audits on existing paid advertising accounts (Google Ads, Microsoft/Bing Ads, and Meta Ads Manager)
• Design, build, and execute tailored multi-channel paid strategies aligned with client growth objectives
• Conduct detailed keyword research, audience segmentation, and competitor analysis
• Confidently configure product feeds (Google Merchant Center), set up conversion tracking, and deploy tags via Google Tag Manager
• Collaborate with web developers and use CMS platforms to ensure seamless landing page and tracking implementations
• Act as a key strategic partner for clients, building long-term trust through transparent communication
• Create compelling, data-driven Paid Ad proposals and pitch presentations for prospective clients
• Maintain detailed monthly reporting systems to communicate performance trends, conversion metrics, and campaign value
• Address performance concerns or escalations proactively, delivering strategic solutions
• Guide and mentor junior specialists, overseeing workload distribution and quality control
• Deliver regular department overviews and key campaign performance data to the Marketing Manager
• Identify knowledge gaps across the team and deliver targeted training sessions
• Embody and reinforce company core values across all team interactions and client touch points

Benefits

• Salary: PhP 80,000/month (negotiable with experience)
• Working Hours: UK Hours
• Holidays: Public holidays in UK