[Hiring] Senior Product Marketing Manager @Thanx

Role Description

You're a product marketer who owns outcomes, not output. You are naturally curious about customers and not-yet customers. You write well and fast, and you get real satisfaction out of turning a customer's results into something a salesperson, a CSM, or a prospect can immediately use.

You've spent enough time in growth-stage B2B SaaS to know how companies like ours work:

• How sales cycles move
• What CS teams need
• Why launches succeed or stall

You have run launches where you set the strategy, not just the deliverables, and you have built positioning that sales adopted because it worked, not because you told them to.

Everyone at Thanx has equity and is expected to operate like an owner. That means real intensity, including evenings and weekends when the work calls for it. If that isn't what you're looking for right now, this isn't the right role.

Qualifications

• 8+ years in B2B SaaS, including 5-7 years in product marketing, customer marketing, or a closely adjacent role.
• Ownership of at least one major product launch end to end, including the strategy and the tradeoffs, not just the deliverables.
• Positioning or messaging work that sales and CS actually adopted, and a clear account of how you got them to.
• A portfolio of written work you can walk us through, including case studies, product content, and enablement materials, and a clear sense of what it accomplished.
• Experience conducting customer interviews and finding the story inside them.
• Strong instincts for learning core personas, and for adapting the same material across prospects, customers, internal teams, and partners.
• A track record of working productively with sales and customer success, and of creating enablement content those teams actually used.
• Experience influencing cross-functional teams you don't manage, and presenting to executives.
• Comfort with video and multimedia formats, not just written content.
• Restaurant or hospitality technology experience is a plus.

Requirements

• Own product-level positioning and messaging for the platform areas you cover.
• Set launch strategy, own positioning and messaging for the surface areas you cover.
• Lead cross-functional launch teams without formal authority over them.
• Report to the VP of Marketing.
• Own the proof library, not just the individual stories.
• Build the training, competitive positioning, and objection handling for sales, CS, and partners.
• Keep a regular cadence of customer-win content for social and partner channels.

Benefits

• AI capability at Thanx is infrastructure, not a perk.
• Real token budgets; you will not be rationed on the tool you use to do your work.
• Keystone: Our homegrown connective tissue that puts company data and tooling into a queryable, natural-language format.
• The Grid: An internal site to host AI-built applications, reports, and tools that can be shared company-wide.
• A show-and-tell culture where people demo what they have built.
• A growing library of tools we built ourselves.

Compensation

• US - Tier 1: $165,000 - $182,000 USD
• US - Tier 2: $154,000 - $168,000 USD
• US - Tier 3: $146,000 - $160,000 USD
• Canada: $138,000 - $148,000 CAD

Application Process

This position is an existing vacancy. We may use artificial intelligence (AI) tools to assist in screening or assessing applications; human review will always remain part of the process.

Ready to change your life? Apply now!

We are proud to be an Equal Employment Opportunity company. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.