[Hiring] Senior Performance Marketing Strategist @Powered by search

Role Description

Ready to own paid media strategy for some of the fastest-growing B2B companies? If you can run a Google Ads account (LinkedIn and Meta, too) with precision, and guide conversations with conviction, composure and confidence, we want to talk to you.

We're looking for a Paid Media Strategist who can lead senior client conversations, turn campaign complexity into clear business recommendations, and confidently explain what matters, why it matters, and what should happen next.

Qualifications

• 3+ years hands-on B2B paid media, with at least 1 year in B2B SaaS
• Prior client-facing strategy role where you owned communication, not just execution
• Track record hitting MQL, SQL, or pipeline targets for B2B clients
• Direct responsibility for at least $50k in monthly ad spend across multiple accounts
• Google Ads depth plus at least one of LinkedIn, Meta, or Microsoft Ads
• Working command of GA4, GTM, and CRM attribution (HubSpot, Salesforce)
• Written and spoken communication skills strong enough to lead senior calls and defend recommendations under pressure

Requirements

• You lead senior client conversations with clarity, confidence, and commercial judgment
• You keep control of a call: set the agenda, handle pushback thoughtfully in the moment, land on decisions and next steps
• You report on the metrics the client's business runs on (demos, pipeline, revenue), never vanity metrics
• You translate campaign data into plain-language recommendations a CMO can act on
• You come to every conversation with a recommendation, not just a list of options
• You spot risks, opportunities, and blockers before the client has to ask
• You can deliver honest, sometimes difficult feedback in a way clients trust
• You respectfully coach up and teach clients at multiple levels, from Marketing Managers to CMOs

Benefits

• This role is fully remote
• 5 weeks of paid time off
• We offer competitive compensation plus quarterly bonuses
• Flexible working hours (requires 4 overlap hours with 9am - 5pm EST)
• Paid training (school, events, conferences)
• *For full-time Canadian residents only - comprehensive health, dental, and eye care

Company Description

Our mission at Powered by Search: We exist to make B2B companies unstoppable, doing work we love, with people we like, how we want. We are a global, fully remote team across 8+ countries.

• We have a talented and diverse team that live by our core values:
• Always be in it to win it.
• Give a shit.
• Be obsessed with serving others.
• Practice a growth mindset.
• When we fail, don't lose the lesson.

Key Responsibilities

• Strategic Leadership
• Develop paid media strategies aligned to each client's business goals and North Star Metric
• Own forecasting and budget pacing against quarterly and annual targets
• Lead monthly and quarterly reviews with senior stakeholders: results, tradeoffs, risks, next actions
• Steer client conversations toward decisions, priorities, and committed next steps
• Drive AI-assisted campaign strategy, creative testing, and measurement
• Client Success
• Manage and grow a portfolio of 4-7 B2B clients as their primary strategic contact
• Build trust with senior marketing, demand gen, and executive stakeholders
• Run calls with confidence: set agendas, control the room, handle hard questions live
• Communicate progress, risks, and recommendations before the client asks
• Own follow-through so every conversation ends with clear actions, owners, and timelines
• Technical Excellence
• Plan, launch, and optimize across Google, Microsoft, LinkedIn, and Meta Ads
• Own conversion tracking integrity end to end (GA4, GTM, CRM); never launch without it
• Diagnose performance issues at the root: tracking, structure, bidding, creative, or demand
• Prioritize by business impact, effort, and implementation reality; QA everything before it ships