[Hiring] Senior Marketing Development Manager @Piramal Pharma Ltd

Role Description

This growth-oriented, manager-level role owns and drives digital marketing, service line marketing, and trade show/event strategy for a global CDMO business. The successful candidate will serve as the primary strategic marketing lead partnering with commercial leadership, business development teams, and external agencies to execute campaigns and customer engagement initiatives across regions. The role carries budget ownership and decision-making authority across digital, service line, and event marketing, with strong potential to build and lead a team as the function scales.

Key Responsibilities:

• Digital Marketing: Own SEO, GEO, paid media, email, and website strategy; analyze performance to guide budget decisions; manage agency relationships.
• Service Line Marketing: Lead go-to-market strategy per service line; own capability decks and customer-facing collateral; drive account-based marketing.
• Trade Shows & Events: Co-lead end-to-end event execution (budget, ROI, booth strategy, vendor negotiation) in partnership with BD.
• Commercial Content & Engagement: Drive customer campaigns, collateral, blogs, and webinars tied to commercial priorities.
• Cross-Functional Leadership: Coordinate globally across teams/agencies; own market/competitor intelligence; champion AI-enabled marketing tools.

Qualifications

• Bachelor's degree in Marketing, Business, Life Sciences, or related (MBA a plus).
• 7+ years in B2B/commercial/digital marketing with proven program and budget ownership.
• Pharma, biotech, healthcare, or CDMO experience preferred, including trade show portfolio management.
• Strong leadership and stakeholder influence skills; CRM/marketing automation/AI tool proficiency a plus.

Requirements

• Proven ability to lead and drive B2B and commercial marketing strategy, not just support execution.
• Experience leading digital marketing campaigns (SEO, GEO, paid media, email) and owning service line/product marketing strategy and customer engagement programs.
• Proven experience leading trade shows and industry events end-to-end, including budget ownership, vendor negotiation, and ROI measurement.
• Experience leading cross-functional and global teams, including agencies and external partners, as well as budget management of these activities preferred.
• Strong track record developing customer-facing marketing materials, sales enablement content, and service line collateral preferred.

Benefits

• Growth-oriented manager-level role with budget ownership and decision-making authority.
• Strong potential to build and lead a small team as the strategic marketing function scales.