[Hiring] Senior Manager, Marketing Events & Sponsorships @Fortra

Role Description

We are seeking a seasoned and strategic Senior Manager of Events and Sponsorships to lead and evolve Fortra’s global events and sponsorship strategy. This individual will oversee the planning, execution, and optimization of a comprehensive events program that drives brand visibility, lead generation, and pipeline growth. The ideal candidate is a visionary leader with deep experience in event marketing, cross-functional collaboration, and team development.

• Strategic Leadership: Develop and lead the global events and sponsorship strategy aligned with Fortra’s marketing and business objectives.
• Team Management: Lead and mentor a team of event professionals, fostering growth, collaboration, and operational excellence.
• Event Planning and Execution: Oversee the planning and execution of all events with the ability to take ownership of up to 5-8 regional events per year to assist with team workload. This would consist of events logistics coordination and post-event processes.
• Budget Management: Develop and manage event department budget, ensuring the team stays within budget while maximizing ROI.
• Team Collaboration: Ensure a consistent and cohesive Fortra message is brought to all events.
• Vendor Management: Manage relationships and contracts with our vendors and other third-party providers. Look to create budget and process efficiencies with all events vendors.
• Onsite Management: Provide on-the-ground support during events as needed, ensuring all activities run smoothly and addressing any issues that arise. Travel requirements are 10–15% annually.
• Measurement and Analysis: Own events pipeline and ROI reporting.
• Program Growth: Continuously work towards improving and optimizing the event experience for our prospects and customers.
• Cross Collaboration: Collaborate and communicate with internal stakeholders to ensure event strategy buy-in; updating leadership teams on event updates and analytics as needed.
• Other duties as assigned.

Qualifications

• Bachelor’s degree in communications, marketing, or related field.
• Five to seven years of tradeshow and event experience, B2B cybersecurity is preferred.
• Three to five years of management experience.
• Strong cross-departmental communication skills.
• Strong time management skills and can manage multiple priorities within tight time constraints.
• Do-what-it-takes mindset to execute against strategy.
• Excellent oral, written, and presentation skills.
• Creative thinker with a keen eye for detail.
• Willingness to travel as needed.
• Self-starter who thrives in a fast-paced environment and eager to have an impact on a rapidly growing organization.
• Familiarity with Microsoft Dynamics CRM, marketing automation tools, and Wrike, is a plus.
• This position requires proficiency in English to interact, support and/or provide services to non-French speaking customers, employees and/or partners inside and/or outside the province of Quebec.

Requirements

• We are an equal opportunity employer and encourage applications from candidates of all backgrounds.
• We do not require “Canadian work experience”; all relevant experience will be considered.
• This posting is for an existing vacancy.

Benefits

• Competitive benefits and salaries.
• Personal and professional development opportunities.
• Flexibility.
• Much more!

Expected Compensation

C$135,000 - C$170,000