[Hiring] Senior Growth Marketing Strategist @RealPage, Inc.

Role Description

We’re hiring a Senior Growth Marketing Strategist to own demand generation for our marketing and leasing solutions. This role is designed for a marketer who blends strategic thinking with strong execution and knows how to turn complex product capabilities into clear, compelling campaigns that drive pipeline and sales momentum. This is a strategic, hands-on role for a marketer who thrives at the intersection of creative storytelling, cross-channel orchestration, and data-driven performance optimization.

As the Senior Growth Marketing Strategist, you will lead the end-to-end strategy and execution of integrated, multi-channel campaigns aligned to product launches, sales priorities, and key buyer personas across the multifamily market. You’ll be responsible for:

• Translating product narratives into campaign themes.
• Orchestrating activation across paid and owned channels.
• Continuously optimizing performance using data and insights.

This role sits at the center of Marketing, Product Marketing, and Sales. Success requires strong cross-functional alignment, clear communication, and the ability to balance creativity with rigor and accountability.

Qualifications

• 7+ years in B2B SaaS demand generation or integrated campaign strategy roles.
• Demonstrated experience running full-funnel campaigns that combine content strategy, digital media, and outbound motions.
• Track record of accountability for pipeline performance and campaign optimization.
• Hands-on experience with Salesforce and marketing automation platforms such as Pardot, Marketo, or HubSpot.
• Strong command of campaign measurement, attribution, A/B testing, and performance reporting.

• Familiarity with AI-enabled solutions or previous experience in emerging tech categories.
• Background in multifamily, real estate technology, or adjacent B2B verticals.

Requirements

• Strategic, persona-driven marketer with a strong understanding of integrated campaign design.
• Clear and confident communicator who can align cross-functional teams’ partners and report results in business terms.
• Strong writing skills, with the ability to develop campaign themes, nurture flows, and audience-specific narratives.
• Curiosity and enthusiasm for innovation, experimentation, and modern marketing approaches, including AI and automation.
• Highly organized with the ability to manage multiple campaigns, timelines and stakeholders simultaneously.
• Collaborative, pragmatic, and comfortable driving clarity in a fast-paced, matrixed environment.

Benefits

• Health, dental, and vision insurance.
• Retirement savings plan with company match.
• Paid time off and holidays.
• Professional development opportunities.
• Performance-based bonus based on position.

Pay Range

USD $106,900.00 - USD $181,900.00 /Yr.