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Marketing
Senior Director, Marketing Operations
@Bonterra Tech LLC
[Hiring] Senior Director, Marketing Operations @Bonterra Tech LLC
Mar 28, 2025 - Bonterra Tech LLC is hiring a remote Senior Director, Marketing Operations. 💸 Salary: $110,000 - $175,000 w/ 15% annual bonus. 📍Location: USA.
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Role Description
The Senior Director of Marketing Operations will lead and optimize marketing processes, systems, and data-driven decision-making and work cross-functionally with internal stakeholders, such as Product Marketing, Business Development, Sales, and Customer Success. This role is responsible for marketing automation, budget management, campaign execution, analytics, and cross-functional collaboration to ensure marketing efficiency and effectiveness.
- Oversee martech stack management, compliance and globalization efforts as necessary, ensuring responsible data management and compliance with regulations (e.g., GDPR, CCPA).
- Drive strategic marketing operations strategic initiatives: Data strategy, hygiene efforts, list segmentation and implementation.
- Lead management, scoring routing and nurturing with in-depth analysis and reporting on impact to pipeline.
- Database growth: expansion, enrichment and cleansing.
- Lifecycle management of stage conversion movement and measurement.
- Lead marketing analysis and planning, ensuring data-driven insights drive campaign strategies and marketing performance improvements.
- Manage budgets effectively, ensuring resources are allocated efficiently and marketing investments yield strong ROI.
- Liaise with the finance team to ensure accurate tracking, reporting, and forecasting of marketing expenditures.
- Develop and manage integrations between Gainsight and Marketo to ensure a seamless content management portal.
- Ensure we properly execute all basic administrative functions for marketing tools including user account maintenance, reports and dashboards, workflows and other routine tasks.
- Safeguard the proper handling of email marketing processes, including managing unsubscribed and suppressed lists responsibly.
- Collaborate with cross-functional teams, including sales, product marketing, and customer success, to align marketing operations with business objectives.
- Monitor and enhance campaign performance through ongoing measurement, reporting, and process improvements.
Qualifications
- 10+ years of experience in marketing operations, automation, and analytics
- Expertise in Marketo, Gainsight, and CRM tools (e.g., Salesforce).
- Strong analytical skills with experience in budget management, marketing performance tracking, and reporting.
- Excellent project management and process optimization skills.
- Experience working in SaaS, B2B marketing, or technology-driven environments is a plus.
Requirements
- Compensation range displayed on this job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations.
- Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work.
- US Base Salary Range: $110,000 - $175,000 w/ 15% annual bonus.
Benefits
- Generous Flexible Time Off (FTO) Policy
- Up to 15 paid company holidays including some commemorating social justice events and self-care
- Paid volunteer time
- Resources for savings and investments
- Paid parental leave
- Paid sick leave
- Health, vision, dental, and life insurance with additional access to health and wellness programs.
- Opportunities to learn, develop, network, and connect
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| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
💸
$110,000 - $175,000 w/ 15% annual bonus
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 28, 2025
|
️
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
