Role Description
At Pentair, you will work alongside passionate problem-solvers who are committed to the future of our planet. We put our mission into practice, helping the world sustainably move, improve, and enjoy water, life's most essential resource.
We have an opportunity for a Regional Marketing Lead to support the Southeast region. You will be responsible for developing and executing regional marketing activities that drive customer engagement, pipeline growth, and revenue across Dealer, Distributor, and Retail channels. This role reports to the Senior Marketing Manager- East/West Division.
This role requires someone to be located near the Charlotte, NC area and may require travel up to 40%.
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Partner closely with regional sales leadership to align marketing activities with territory goals, target accounts, and growth priorities.
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Support the development and execution of regional go-to-market and omni-channel marketing plans.
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Monitor regional market trends, competitive activity, customer feedback, and growth opportunities.
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Lead the planning and execution of regional events, including trade shows and dealer events.
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Develop and deliver account-targeted events and engagement programs in partnership with sales.
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Manage event execution from planning through post-event follow-up.
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Collaborate with Brand, Content, Digital, and Product Marketing teams.
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Deploy and optimize regional merchandising and sales enablement tools.
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Execute regional education, onboarding, and training programs.
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Develop and execute account-based marketing programs for priority dealers.
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Support the adoption and effectiveness of loyalty, rebate, and dealer incentive programs.
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Plan and execute integrated demand generation programs.
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Align regional marketing activities with territory plans and sales objectives.
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Manage assigned marketing investments and program budgets.
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Track, analyze, and report on marketing performance through Salesforce CRM.
Qualifications
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Bachelorβs degree in marketing, Business, Communications, or related field required.
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5-7 years of marketing experience with a strong emphasis on field marketing, regional marketing, demand generation, customer marketing, or channel marketing.
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Ability to travel up to 40%.
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Demonstrated success in developing and executing localized marketing strategies.
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Proven experience partnering closely with sales teams.
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Experience leading integrated, multi-channel marketing programs.
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Experience working within dealer, distributor, channel marketing, or two-step distribution business models preferred.
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Strong analytical experience utilizing Voice of Customer insights and market intelligence.
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Strong strategic and tactical planning abilities.
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Strong business acumen with problem-solving skills.
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Skilled at influencing without authority.
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Excellent communication, presentation, and storytelling skills.
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Proven ability to lead initiatives and drive accountability.
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Strong project management and organizational skills.
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Demonstrated ownership mentality with a proactive approach.
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Data-driven decision maker with experience evaluating marketing performance.
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Proficient with Microsoft Office Suite, Salesforce CRM, and marketing technology platforms.
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Ability to mentor, coach, and develop others.
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Must reside near the Charlotte, NC area.
Benefits
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Health benefits.
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A generous 401(k).
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Employee stock purchase program.
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Disability benefits.
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Life insurance.
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Critical illness insurance.
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Accident insurance.
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Parental leave.
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Caregiver leave.
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Tuition reimbursement.
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Paid time off.
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Wellness programs to encourage a healthy work/life balance.
Company Description
Pentair is an Equal Opportunity Employer. With our expanding global presence, cross-cultural insight and competence are essential for our ongoing success. We believe that a diverse workforce contributes different perspectives and creative ideas that enable us to continue to improve every day.