Role Description
We are seeking a proactive and results-driven Recruitment Marketing Specialist to lead talent attraction initiatives through strategic recruitment marketing campaigns. In this role, you will manage end-to-end campaign execution, coordinate cross-functional projects, and optimize marketing efforts to attract high-quality candidates. This is an excellent opportunity for a marketing professional who thrives in a fast-paced, remote environment and enjoys combining creativity with data-driven decision-making to improve hiring outcomes.
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Own and manage recruitment marketing projects, ensuring initiatives are organized, prioritized, and delivered on schedule.
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Coordinate marketing campaigns from planning through execution, aligning stakeholders on objectives, deliverables, and timelines.
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Oversee the creation, production, and distribution of organic and paid content across multiple talent acquisition channels.
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Manage the recruitment marketing content pipeline and collaborate with content creators to ensure high-quality, timely deliverables.
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Monitor and analyze campaign performance across job boards, paid advertising, social media, email marketing, and other sourcing channels.
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Generate actionable insights from campaign data and recommend optimization strategies to improve candidate attraction and conversion.
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Partner closely with recruiters, marketing teams, and other stakeholders to ensure consistent communication and successful project execution.
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Maintain campaign documentation, performance reports, and project updates to support continuous improvement.
Qualifications
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Proven experience in recruitment marketing, employer branding, talent acquisition marketing, or a related field.
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Strong project management skills with the ability to manage multiple initiatives simultaneously.
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Experience tracking and optimizing marketing campaigns using performance metrics and analytics.
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Excellent written and verbal communication skills with strong stakeholder management abilities.
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Experience managing content calendars and collaborating with cross-functional teams.
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Proficiency with marketing analytics platforms, applicant tracking systems (ATS), Google Analytics, and reporting dashboards.
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Highly organized, detail-oriented, and comfortable working in a fully remote, fast-paced environment.
Requirements
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Experience in B2B, SaaS, or high-growth technology organizations.
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Familiarity with paid recruitment advertising, job board marketing, and programmatic recruitment campaigns.
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Experience developing employer branding initiatives and executing creative talent attraction campaigns.
Must-Have Skills
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Recruitment Marketing
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Project Management
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Campaign Performance Analysis
Good-to-Have Skills
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Employer Branding
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Content Marketing
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Google Analytics
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Paid Recruitment Advertising
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Marketing Analytics