Role Description
We are seeking a Product Marketing Manager who will be responsible for developing and executing marketing strategies and programs that support Moog Medical Devices' infusion product portfolio. You will be a key link between Product Management, Sales, Clinical, Customer Support, and Marketing to ensure successful product launches, effective customer engagement, and sustained business growth. As a member of a collaborative and agile marketing team, you will contribute at both a strategic and tactical level, translating market and customer insights into impactful marketing initiatives while also coordinating and executing the activities required to bring those initiatives to market.
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Lead integrated marketing campaigns.
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Support product commercialization efforts.
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Develop sales enablement tools.
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Coordinate marketing events.
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Measure program effectiveness to continuously improve results.
You will report to the Senior Manager, Marketing Services in a remote role, where you will need to travel, mainly to our Salt Lake City location (but not limited to).
Qualifications
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Bachelor's degree in Marketing, Business, Communications, Life Sciences, or a related field.
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Minimum of 5 years of experience in product marketing, marketing communications, commercial marketing, or related roles.
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Experience in healthcare, medical devices, life sciences, or other regulated industries preferred.
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Experience supporting product launches, integrated marketing campaigns, and cross-functional projects preferred.
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Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.
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Demonstrated ability to translate business objectives into effective marketing programs and tactics.
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Experience collaborating with cross-functional teams and influencing outcomes without direct authority.
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Experience with CRM, marketing automation, digital marketing, or analytics platforms preferred.
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Ability to succeed in a highly regulated, compliance-oriented environment while maintaining a strong customer focus.
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Ability to travel approximately 20%.
Requirements
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Product Marketing & Go-to-Market Strategy
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Partner with Product Managers and Marketing team to develop and execute marketing strategies that support business objectives, product adoption, and revenue growth.
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Develop product positioning, value propositions, messaging, and customer-facing content for the infusion product portfolio.
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Support new product launches and commercialization activities, ensuring alignment across Marketing, Sales, Clinical, and Customer Support teams.
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Collaborate with Product Management to understand market opportunities, customer needs, and competitive dynamics.
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Assist in the development of annual marketing plans and tactical execution strategies.
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Contribute to market research initiatives, customer feedback analysis, and competitive intelligence activities to identify opportunities for growth.
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Develop sales enablement materials including presentations, product literature, competitive comparisons, training resources, and customer-facing tools.
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Marketing Campaigns & Promotions
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Plan, coordinate, and execute integrated marketing campaigns across digital, print, email, social media, web, video, and event channels.
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Develop and manage marketing content and assets in collaboration with Product Management, Clinical, Sales, and Creative teams.
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Ensure consistency with established brand standards, positioning, and corporate guidelines.
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Coordinate promotional activities and manage project timelines to ensure campaigns are delivered on schedule and within budget.
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Manage website and social media content calendars, including compliant responses to customer inquiries as required.
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Monitor campaign performance and recommend adjustments to optimize results and improve customer engagement.
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Support lead generation and customer nurturing initiatives in partnership with Sales and Marketing teams.
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Events & Tradeshows
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Partner with Product Management and Sales leadership to evaluate and prioritize industry conferences, trade shows, and customer events.
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Manage event planning and execution, including registration, logistics, booth coordination, shipping, vendor management, travel arrangements, and on-site support.
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Coordinate event-related marketing materials and promotional activities.
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Work with Sales and Marketing teams to ensure timely lead follow-up and post-event engagement.
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Measure and report on event effectiveness, lead quality, and return on investment.
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Analytics & Reporting
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Develop and maintain dashboards and reports that communicate marketing performance and key business metrics.
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Analyze campaign, event, website, and digital marketing performance to identify trends and improvement opportunities.
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Provide post-campaign evaluations and recommendations for future initiatives.
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Utilize data-driven decision making to improve marketing effectiveness and resource allocation.
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Project Management & Cross Functional Collaboration
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Lead marketing projects from planning through execution while managing multiple priorities simultaneously.
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Create and maintain detailed project schedules, timelines, and deliverables.
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Facilitate regular project meetings and provide updates to stakeholders.
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Coordinate effectively across Marketing, Product Management, Sales, Clinical, Customer Support, Regulatory, and Operations teams.
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Ensure all marketing materials meet applicable regulatory, documentation, and compliance requirements.
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Represent the Marketing department in cross-functional initiatives and community involvement activities as needed.
Benefits
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Financial Rewards: great compensation package, annual profit sharing, matching 401k and the ability to participate in Employee Stock Purchase Plan, Flexible Spending and Health Savings Accounts.
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Work/Life Balance: Flexible paid time off, holidays and parental leave program, relocation assistance.
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Health & Welfare: Comprehensive insurance coverage including medical, dental, vision, life, disability, Employee Assistance Plan (βEAPβ) and other supplemental benefit coverages.
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Professional Skills Development: Tuition Assistance, mentorship and coaching opportunities, leadership development and other personal growth programs.
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Collaborative and Welcoming Workplace: Inclusive culture rooted in our values, enhanced by Employee Resource Groups, and team-building activities.
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Additional site-specific benefits may be offered.