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Product Marketing Manager @Mitratech

[Hiring] Product Marketing Manager @Mitratech

Apr 05, 2025 - Mitratech is hiring a remote Product Marketing Manager. đź’¸ Salary: unspecified. đź“ŤLocation: Canada.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

The Product Marketing Manager is responsible for defining our market strategy and driving that strategy by defining and communicating Mitratech’s value and differentiation in the market, evangelizing internally and externally, and supporting Product Managers to ensure product adoption targets are met. The ideal candidate will blend strategic thinking with tactical execution to create strategic, thought leadership-based content for Mitratech’s portfolio of products. Additionally, this role is responsible for conducting market research, identifying the software needs and sources of value for prospective buyers, and creating targeted go-to-market strategies to increase market share and adoption of our product offerings.

This is a highly cross-functional role, involving close collaboration with the wider marketing team, product management, and sales.

  • Develop messaging to effectively communicate how the Mitratech suite of solutions meet our clients’ needs and create value
  • Draft materials designed to drive pipeline and retention, such as white papers, one-sheets, case studies and product brochures
  • Build and execute quarterly product marketing plans which support the business goals
  • Ideate, build and execute go-to-market, cross sell and upsell strategies that drive product adoption, as well as overall business growth
  • Work with product management to set the strategy, plan and tactics for all upcoming product launches; project manage product launches including driving results working with cross-functional teams
  • Lead strategic discussions with senior leadership, product teams, analysts, partners, and customers — confidently presenting insights, gathering feedback, and ensuring alignment across stakeholders
  • Track and analyze effectiveness of all product marketing programs; incorporate key findings into the future strategic plans and tactics
  • Conduct competitive intelligence and disseminate through to our product messaging to differentiate and drive higher win rates from the sales team

Qualifications

  • 3-5 plus years of product marketing experience, preferably in the technology sector
  • Drive to use market research, understand trends and apply it to content
  • Exceptional presentation, written and verbal communication skills
  • Ability to work independently and manage multiple deadlines
  • Understanding of business to business marketing at scale
  • MS Office Computer skills (especially PowerPoint, Excel, Word)
  • Ability to build relationships with product management and sales and work within a cross functional team
  • Ability to analyze data and make data driven recommendations to management

Company Description

Mitratech is a proven global technology partner for corporate legal, HR and compliance teams. Our approach to work is proactive, collaborative, and committed. The professionals who are thriving at Mitratech are people like you who know how to balance individual excellence with teamwork. We believe our employees’ enthusiasm fuels great work, so we pursue individuals with a passion for building an environment of ownership, transparency, continuous improvement as well as a dedication to driving the best possible experience for our clients. In other words, if you like people and technology, you'll fit right in.

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Back to Remote jobs  >   Marketing
Product Marketing Manager @Mitratech
Marketing
Salary đź’¸ unspecified
Remote Location
Canada
Job Type unspecified
Posted Apr 05, 2025
Apply for this position Unlock 54,668 Remote Jobs
️
đź“Ť Be aware of the location restriction for this remote position: Canada
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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