[Hiring] Performance Marketing Manager @Yadda

Role Description

BlancVPN is a privacy product used by hundreds of thousands of people worldwide — often in exactly the markets where acquisition is hardest. We're looking for a Performance Marketing Manager | Senior who can find working acquisition channels, prove the economics, and scale them across markets where conditions change fast — including under restrictions, blocking, and censorship. This is a hands-on growth role for someone who operates independently, decides from data, and rebuilds the playbook — campaigns, landing pages, domains, channels — the moment the old one stops working.

Qualifications

• Fluent in Russian and English (B2+)
• 4+ years of proven performance marketing, including international markets
• Ability to analyze your own work and prove results in numbers
• Experience with projects facing restrictions, blocking, or censorship — and an understanding of how to work around those barriers in international markets without violating platform rules
• Independence, outcome focus, and ownership of results
• Ability to create tasks from goals and OKRs instead of waiting for assignments

Requirements

• Nice-to-have: Experience with PostHog or similar product analytics
• Experience building and leading a growth team
• Experience promoting VPNs, mobile apps, or subscription products

What you'll be doing

• Acquire and scale traffic in Russian-speaking and international markets, developing economically sound growth hypotheses
• Maintain and expand presence in the Russian-speaking market despite regulatory restrictions and blocks — finding, testing, and scaling acquisition channels when familiar ones stop working
• Run projects in an environment shaped by censorship and blocking, quickly adapting creatives, landing pages, domains, and channels as conditions change
• Make independent decisions and bring projects to target metrics
• Build a team to scale and grow the function

Benefits

• 🌍 Work from anywhere — fully remote (except Russia, Belarus, China, Syria, Iran, Yemen, North Korea, and some other regions)
• 🗓️ Flexible 5-day week — start when it suits you; loosely aligned to CET
• 💻 Full home-office setup — all the equipment you need, on us
• 🌴 40 flexible paid days off + paid sick leave
• ❤️ Benefits — VHI, wellness, language courses, mental health support and a referral program
• 📈 Room to grow — annual development budget + in-person team meet-ups

Stages

• 👋 Welcome Call
• 🛠️ Technical Call
• 🤝 Pre-Offer Call