[Hiring] Organic Growth Manager @SKELAR

Role Description

As the Organic Growth Manager (Social Media), you will help turn organic social into one of the key acquisition channels for a new wellbeing brand. Your responsibilities include:

• Grow the brand’s social accounts: attract a relevant audience and build awareness and trust in the product.
• Find and scale content formats that drive fast organic growth and bring people into the product.
• Build and scale a network of social accounts into an organic acquisition channel that diversifies how the business acquires users.
• Build growth strategies backwards from the goal and test content, distribution and conversion hypotheses.
• Optimize acquisition funnels for conversion and unit economics.
• Run a regular cycle of growth experiments that takes each idea from hypothesis to validation and scaling.
• Automate the routine with AI so the channel grows without a matching growth in resources.
• Build analytics for the channel and make decisions based on data.
• Lead the working group around the channel: plan production, brief the team clearly and explain the “why” behind every change in direction.

Qualifications

• Proven growth experience.
• You have cases of multiplied organic growth with real numbers, and you know which mechanics drove them.
• Experience at scale.
• You’ve run a network of social accounts and kept it efficient.
• Acquisition mindset.
• You think in funnels, conversions and business metrics, not just reach and followers.
• Creative & experimental thinking.
• You write strong hypotheses, iterate fast and scale what works.
• Analytical approach.
• You’re confident with data and can measure how well an experiment performed.
• AI-native mindset.
• You use AI and automation in production, experiments and scaling.
• Ownership.
• You drive your area and align stakeholders while staying hands-on.
• English B2+.

Requirements

• It Would Be a Plus if you:
• Have worked at subscription-based consumer apps.
• Have experience with English-speaking markets.
• Have localized and scaled content across locales.
• Have a background in performance creatives.

Benefits

At SKELAR, we believe that ambitious goals require curiosity, ownership, and a willingness to challenge the status quo. We create an environment where people can take responsibility, make meaningful decisions, and see the direct impact of their work.