[Hiring] Marketing Technology Administrator @Institute for Study Abroad

Role Description

Are you a life-long learner, curious about the world around you? Are you passionate about inclusion and the profound impact of global learning? Are you ready to bring your unique skills to a mission-driven organization? If so, we would love to welcome you to our global community as a Marketing Technology Administrator!

The Marketing Technology Administrator will own the day-to-day administration, maintenance, and health of our marketing technology stack. HubSpot is our primary platform and will be the center of gravity for this role—roughly half your time will be spent inside it. The rest will be spread across our CMS, analytics, Salesforce sync, and the API connections that tie our systems together.

A major early project will be building multi-touch attribution in HubSpot, mapping the full student journey from lead generation through enrollment so we can see which campaigns drive ROI and where prospects fall off along the way. That work will shape how the company measures marketing’s contribution to enrollment.

You’ll be the person who builds workflows, fixes forms, cleans CRM data, manages permissions, and keeps the systems talking to each other. Marketing leadership owns strategy, roadmap, budget, and vendor selection, but because you’ll be closest to the platforms, we’ll expect your input on what’s working, what isn’t, and what we should consider next.

You’ll report to the AVP, Web and Digital Marketing—a technical leader with a background in web development, IT, and digital marketing. This is not a distant manager. They remain hands-on with the stack and will serve as both a thought partner and implementation partner. You’ll own day-to-day administration; the AVP will provide mutual backup, co-build complex initiatives like multi-touch attribution, and help unblock cross-functional issues.

You’ll be joining a growing marketing team and with you in place, we can fully support the new business growth initiatives across multiple departments.

Qualifications

• Bachelor’s degree with substantial relevant experience may be considered.
• Minimum of 2–4 years of hands-on experience administering HubSpot, with depth in Marketing Hub.
• Professional proficiency in written and spoken English, at CEFR B2 or higher.
• Demonstrated ability to build and maintain workflows, properties, forms, lists, and dashboards without supervision.
• Experience with data hygiene: deduplication, enrichment, lifecycle management, and consent.
• Experience managing integrations between HubSpot and other systems, ideally including Salesforce.
• Working knowledge of GA4 and Google Tag Manager.
• Experience with attribution or campaign tracking.
• Basic HTML and CSS — enough to troubleshoot forms, email templates, and landing pages.
• Strong documentation habits.
• Ability to explain technical concepts to non-technical stakeholders across departments.
• Legal authorization to work in Mexico, physically reside in Mexico City or Mérida.

Requirements

• HubSpot certifications (Marketing Hub, Operations Hub, or Solutions Partner) preferred.
• Experience with Operations Hub, custom objects, or API-based integrations preferred.
• Experience working alongside a Salesforce admin team or managing a HubSpot–Salesforce sync preferred.
• Experience with the WordPress CMS, or any other content management system preferred.
• Experience maintaining tracking and reporting data from paid media or social platforms preferred.
• Familiarity with GDPR, CCPA, and email compliance requirements preferred.

Benefits

• Enjoy flexible work arrangements and an appreciation for work/life balance.
• Support for professional development.

To Apply

Please submit your resume and cover letter via the IFSA Career’s page at https://ifsa-butler.org/careers/ . In your cover letter, please describe your experience managing HubSpot and related marketing technologies, including automation, reporting, data governance, and system integrations.

IFSA is an equal opportunity employer, and our hiring process is inclusive of all genders and gender expressions, races and ethnicities, ages, religions and sexualities as well as veterans and people with disabilities.