[Hiring] Marketing Operations Manager @Twilio

Role Description

Join the team as Twilio’s next Marketing Operations Manager. This position is needed to lead and optimize marketing automation systems, event integrations, conversational marketing channels, and scalable operational workflows. As Marketing Operations Manager, you will drive the evolution of Twilio's marketing and revenue operations infrastructure, tackling complex system integration challenges at global scale, leveraging cutting-edge AI technologies to automate workflows.

Responsibilities

• Manage Qualified live chat routing workflows, lead distribution rules, and continuous UX enhancements to maximize conversion rates.
• Analyze complex business requirements to design and deploy scalable automated workflows across CRM and marketing automation platforms.
• Manage end-to-end system integrations, including event and webinar platforms like CVENT and BigMarker.
• Integrate AI capabilities into marketing operations workflow designs to streamline core processes.
• Diagnose and resolve system, workflow, and data synchronization issues across the broader marketing technology stack efficiently.
• Collaborate with cross-functional teams across Marketing, Sales, and Technology to align system architectures with overarching go-to-market strategies.

Qualifications

• Bachelor’s degree in a related field.
• 5+ years of hands-on experience in Marketing Operations, Demand Generation, Revenue Operations, or a related field.
• 3+ years of proven expertise with CRM and marketing automation platforms (e.g., Marketo, Salesforce), including a track record of developing scalable programs and optimizing workflows in event/webinar platforms (e.g., CVENT, BigMarker).
• Demonstrated experience integrating AI into scalable marketing operations workflow designs and streamlining core processes.
• Strong analytical and problem-solving skills to leverage campaign data for issue identification, alongside clear written and verbal communication skills across Marketing, Sales, and Technology teams in a fast-paced environment.

Desired

• Experience working in a fast-paced, remote-first global environment.
• Hands-on experience working with Customer Data Platforms (CDPs) like Twilio Segment, as well as conversational marketing tools such as Qualified or Drift.
• Certifications in Marketo (e.g., Adobe Certified Professional) or Salesforce (e.g., Administrator).
• Passion for exploring emerging technologies and applying them to solve business challenges.

Location

This role will be remote, but is not eligible to be hired in CA, CT, NJ, NY, PA, WA.

Travel

For this role, you may be required to travel occasionally to participate in project or team in-person meetings.

Benefits

• Competitive pay
• Generous time off
• Ample parental and wellness leave
• Healthcare
• Retirement savings program
• And much more (offerings vary by location)

Compensation

The estimated pay ranges for this role are as follows:

• Based in Colorado, Hawaii, Illinois, Maryland, Massachusetts, Minnesota, Vermont or Washington D.C.: $106,320 - $132,900.
• Based in New York, New Jersey, Washington State, or California (outside of the San Francisco Bay area): $112,560 - $140,700.
• Based in the San Francisco Bay area, California: $125,040 - $156,300.

This role may be eligible to participate in Twilio’s equity plan and corporate bonus plan. All roles are generally eligible for health care insurance, 401(k) retirement account, paid sick time, paid personal time off, and paid parental leave.

Application Process

Applications for this role are intended to be accepted until November 30th but may change based on business needs.

Company Description

Twilio is proud to be an equal opportunity employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.