[Hiring] Marketing Lead Generation Manager @WOW Remote Teams

Role Description

This is a remote position. Our client is looking for a Lead Gen Manager/Associate to drive their B2B lead generation efforts and manage end-to-end marketing campaign execution. They are a B2B supply chain solutions and business development firm that partners with manufacturers to help them enter and expand within new markets.

This position suits a proactive, collaborative professional who thrives on both strategic campaign project management and hands-on execution. The ideal professional is comfortable leading weekly stakeholder conversations, keeping cross-functional tasks on schedule, and maintaining clean, actionable CRM data as the marketing strategy evolves.

• Build targeted contact lists for prospective companies, including trade show exhibitors, utilizing LinkedIn and Seamless AI to pinpoint key decision-makers.
• Scrub and verify prospect lists to ensure high data accuracy before importing contacts into HubSpot.
• Maintain data hygiene across the CRM database by auditing and updating contact and company records.
• Support the execution of multi-channel lead generation campaigns, including cold email outreach and physical marketing boxes.
• Track campaign performance metrics and compile clear reporting on outreach results and pipeline impact.
• Partner with key stakeholders to define campaign objectives, target audiences, and execution roadmaps.
• Lead weekly stakeholder meetings, drive the campaign action item list, and manage project timelines to keep all initiatives on track.
• Segment prospect lists by industry vertical, company profile, and buyer persona to tailor outreach messaging.
• Coordinate follow-up workflows and lead handoff processes between marketing and sales teams.
• Monitor email deliverability, open rates, and response trends to optimize ongoing outbound sequences.

Qualifications

• Experience in the automotive or another industrial sector is preferred.
• Experience using Seamless AI for B2B contact research and list building is a plus.
• Experience sourcing prospects via LinkedIn is a plus.
• Experience managing contact imports, data hygiene, and campaigns in HubSpot is a plus.
• Proficiency with the Microsoft Suite is a plus.
• Experience leveraging internal tools and AI tools to support marketing workflows is a plus.
• Familiarity with B2B cold email outreach and direct mail or dimensional marketing campaigns is a plus.
• Experience with project management tools such as Asana, Monday.com, or Trello is a plus.

Requirements

• High proficiency in spoken and written English.
• Experience working with manufacturers.
• Strong communication skills with a collaborative, friendly, and proactive approach.
• Comfort speaking up and pushing back constructively when deadlines slip to keep projects moving.
• Flexibility to handle both the project management and hands-on execution sides of the role.

Benefits

• Full-time position.
• 100% remote.
• Flexible schedule operating Monday to Friday, 9:00 AM to 5:00 PM Eastern Time (starting a couple of hours later with workday overlap in Eastern Time is acceptable).