[Hiring] Marketing Lead @Devoted Studios

Role Description

Devoted Studios is looking for a Marketing Lead to own the function end to end. You will own the brand, the content, the podcast, and everything our sales team takes into a client conversation. You will report directly to the CEO, working as a genuine partner to her, raising the bar on what we already do well, keeping everything tightly connected to what actually matters for the business, and building the automation infrastructure that lets us move faster without adding noise. This is a high-expectation role for a high-output leader.

Key Responsibilities:

• Brand & Positioning:
  • Guardian of the Devoted brand — high quality, consistent voice, and a clear sense of direction.
  • Evolve our positioning as the business grows, keeping it sharp against the market.
  • Hold the quality bar across every external touchpoint.
  • Own the website, brand assets, conference presence, merch, and partnership materials.
  • Commission and direct creative work rather than producing it yourself.
• Sales & Client Materials:
  • Own what the BD team walks in with — pitch decks, sales decks, case studies, and capability materials.
  • Keep the pitch and sales deck library current with what we are actually delivering.
  • Turn shipped projects into case studies and proof points.
  • Package core services — porting, co-development, art, engineering — clearly positioned.
  • Work closely with BD on client conversation materials.
• Social & Content:
  • Maintain a strong social presence and ensure excellence and accuracy.
  • Set content direction to reflect real production work and milestones.
  • Coordinate with clients on material approvals and IP permissions.
  • Direct marketing automation and AI workflows.
  • Oversee community management in coordination with community leads.
• Devoted Speakeasy Podcast:
  • Maintain editorial quality and brand consistency.
  • Oversee guest pipeline and production cadence.
  • Ensure podcast content is amplified across other channels.
  • Keep the tone and positioning true to the podcast's identity.
• Team & Delivery:
  • Lead a team of experienced marketing professionals.
  • Set priorities, run tight delivery cadences, and hold the team accountable.
  • Decide where marketing effort goes and review it against objectives.
  • Weekly reporting to the founder — short, clear, numbers-driven.
  • Own performance across the team, including difficult conversations.
  • Manage contractors, agencies, and external vendors.

Qualifications

• 10+ years in marketing, with meaningful time leading teams.
• Experience owning a marketing function end to end, including setting priorities and managing people, contractors, or agencies.
• Background in GameDev, or an adjacent creative or technical services business selling to enterprise clients.
• Strong brand instinct and experience owning brand across channels.
• Experience building sales and client-facing material.
• Worked closely with founders or senior leadership as a true business partner.
• Clear judgement on priorities.
• Comfortable being direct with team, clients, and leadership.
• Highly structured and delivery-focused.
• Solid grasp of analytics, dashboards, and performance reporting.
• Fluent with AI and automation tooling.
• Able to communicate effectively in English.
• Based in LATAM or Canada (if in Canada, located in Quebec).
• Available for at least 3–4 hours of overlap with Central European working hours.

Nice to Have

• Background in GameDev, art production, or the broader creative industry.
• Experience in outsourcing, co-development, or work-for-hire services.
• Experience with B2B marketplaces or talent platforms.
• Email marketing platform experience (Mailchimp, GetResponse, or similar).

Benefits

• Strong and enthusiastic team with opportunities for knowledge sharing and professional self-development.
• Interesting and challenging tasks with communication across the company and partners.
• Convenient working conditions — remote work with flexible hours.
• Chance to work in a highly professional and dynamic team on a wide range of International Game Production projects.

Company Description

Devoted Studios is a globally remote development company specializing in Co-development, Porting, and End-to-End Art Production for the global gaming industry. We collaborate across time zones to support projects on all major platforms, engines, and styles — from AAA titles to emerging technologies. Our team includes world-class talents who bring deep expertise in external development, pipeline optimization, and creative problem-solving.