[Hiring] Marketing Director @OpenFn

Role Description

We're hiring a Marketing Director to own and grow OpenFn's brand, both online and in-person amongst our target audience of Governments, Implementation Partners, and Funders across the Digital Public Infrastructure and Digital Public Goods ecosystem.

OpenFn has a strong existing reputation across the ecosystem and this hire will be crucial in our next phase of growth. You will:

• Make changes to our brand positioning through website updates and marketing campaigns that will demonstrate clear return on investment.
• Help generate new leads for the rest of our growing Business Development unit.
• Increase awareness about the incredible social impact and social services work that our team and product is already supporting.

You'll be based in Sub-Saharan Africa, but this is a global role. You will own the strategy and execution of marketing across those regions.

Qualifications

• 8+ years of experience in marketing, with a track record of owning brand, positioning, and demand generation for a technology product or platform.
• Demonstrable experience generating qualified leads and pipeline, and reporting on marketing's contribution to revenue.
• Familiarity with digital public goods, digital public infrastructure, or open source software, and the communities around them.
• Strong writing skills: you can produce clear, credible copy for senior government and funder audiences without a copywriter.
• Hands-on experience owning a website end to end, including CMS, SEO, AEO, analytics, and conversion.
• Experience executing campaigns across multiple regions and languages.
• Technical understanding of software tools, particularly those used in Software Automation, AI Agentic Management, system integration, and workflow automation.
• Comfort operating with a small budget and making sharp prioritization calls about where it goes.
• Ability to work independently and as part of a small, fully-remote team across multiple time zones.
• Fluent, professional-level communication skills in English and one other language (Spanish or French).
• Reliable access to a quiet, dedicated remote workspace with strong, stable internet connectivity.

Requirements

• Experience working within the social impact sector or with organizations across industries such as government digital transformation, health, humanitarian response, environmental protection.
• Experience in a start-up or growing company, where you have helped successfully build out a Marketing function before.
• Experience marketing to public sector buyers, and an understanding of how procurement and donor funding cycles shape demand.
• Experience marketing complex digital transformation, business process transformation, or data integration work.
• Working proficiency in both French and Spanish.
• Experience building a marketing function from a standing start, rather than joining an established one.
• You're a generalist!

Benefits

• Total pay and salary is commensurate with experience, per OpenFn's Equal Pay for Equal Work framework.
• Flexible working schedule.
• We're fully remote, with team meetups across Europe and Africa.
• Exposure to the hottest industry and technology trends and leading health, humanitarian, and government digital transformation interventions in the sector.
• Opportunity for leadership and advancement; you will be a key contributor to our company's strategy and direction.
• The opportunity to shape our strategy and impact millions of lives through our open source software in a small, mission-driven organization.