Role Description
We are looking for a proactive and detail-oriented Market Research Executive – Outbound to support and scale Sprinto’s outbound pipeline through high-quality data research, enrichment, and CRM management. This role will be responsible for:
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Identifying ICP-fit accounts
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Building and enriching outbound databases
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Maintaining CRM hygiene
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Enabling structured lead distribution for SDRs and AEs
The ideal candidate combines strong research skills with hands-on experience in outbound data tools and CRM systems. They should be comfortable working with enrichment platforms, automation workflows, and data governance practices to ensure accurate, reliable, and campaign-ready outbound data.
What Your Impact Will Look Like:
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Conduct primary and secondary research to identify ICP-fit accounts and contacts across target industries and geographies.
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Build and maintain high-quality outbound databases, ensuring accurate, complete, and campaign-ready contact information.
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Source and enrich data using tools such as Clay, Apollo, LinkedIn Sales Navigator, and other enrichment platforms.
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Design and optimize data enrichment and automation workflows to improve efficiency, coverage, and scalability.
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Maintain CRM hygiene in HubSpot, including data validation, field standardization, lifecycle stage accuracy, and regular audits.
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Identify, manage, and eliminate duplicate accounts and contacts to ensure reliable CRM data.
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Segment accounts and leads based on ICP criteria such as industry, region, revenue, and technology stack, and assign them to SDRs and AEs based on territory or campaign requirements.
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Collaborate with Sales, SDR, and Growth teams to support outbound initiatives and report on database quality, enrichment coverage, and data gaps.
Qualifications
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1.5–3 years of experience in market research, outbound data operations, or sales research roles.
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Hands-on experience with outbound and enrichment tools such as Clay, Apollo, LinkedIn Sales Navigator, and similar platforms.
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Strong working knowledge of HubSpot CRM, including data management, hygiene, and deduplication.
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Familiarity with data enrichment workflows, lead sourcing, and outbound prospecting processes.
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Basic understanding of automation, APIs, or scripting (e.g., JavaScript) to streamline data workflows is preferred.
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High attention to detail with the ability to maintain data accuracy and governance standards.
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Strong analytical and problem-solving skills with a process-oriented mindset.
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Excellent communication and collaboration skills when working with Sales, SDR, and Growth teams.
Benefits
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Work wherever you are: We’re 100% remote, so you get to choose if you want to work from home, cafe, hills or beaches.
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Co-working, on the house: If co-working is your jam, we offer a generous annual allowance of up to INR 14,000 annually for social working.
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We care about your learning: We are invested in seeing you grow, and commit USD 1000 annually to help you level up your skills.
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We count your spark, not your leaves: Unlimited leaves for personal resets.
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Your Safety Net, Woven in: Health insurance with coverage up to INR 10 lakh for you and your family, accident protection of an additional INR 10 lakh, and life insurance worth 3× your annual salary.
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Workspace setup of your dreams: We’ll chip in INR 35,000 to help you create a space that’s as effortless as your workflow.