[Hiring] Manager, Regional Marketing, AMER Public Sector @GitLab
Mar 26, 2025 - GitLab is hiring a remote Manager, Regional Marketing, AMER Public Sector. 💸 Salary: $106,400 - $228,000 usd. 📍Location: USA.
Role Description
Join GitLab's dynamic Regional Marketing team where you'll craft integrated campaigns that showcase GitLab's value to government agencies and public sector organizations through in-person and digital experiences. We're seeking an experienced marketing leader to develop and execute field marketing strategies across the AMER Public Sector landscape. The ideal candidate will have a deep understanding of the distinct challenges facing government agencies in their digital transformation journeys. This position offers the opportunity to make a significant impact on GitLab's presence in the public sector market while working with a collaborative, cross-functional team in a fast-paced environment.
- Act as a senior leader to build and co-drive the overall strategy for the US Public Sector business with the PMM PubSec lead.
- Drive collaboration amongst the team members within the marketing organization who support the US Public Sector business in alignment to overall strategy.
- Continually experiment, test and iterate programs to define best practice and evolve the program as the business grows.
- Analyze and report on the impact and performance of regional marketing to a range of audiences, from local leadership to the executive level and tailor the insights accordingly including sharing key marketing insights quarterly with GitLab’s Federal Customer Advisory Board.
- Co-lead the in-person Federal Customer Advisory Board twice a year meetings, including customer engagement and content preparation.
- Achieve high and consistent pipeline goals and ROI from Marketing programs in PubSec, through operational rigor, measurement, and budget and financial management.
- Be a leader in working cross-functionally to drive the execution of demand generation and field marketing plans, aligning with other areas of marketing.
- Help be the voice of the customer, bringing critical insights from events and customer engagements to marketing teams across the business.
- Work with GitLab solution matter experts and sales leadership to help identify the best speakers for regional engagements.
Qualifications
- 7+ years progressive experience working with US Public Sector sales team, distributors, and channel partners.
- Knowledge of state and local, Civilian, DoD, and Intelligence Community agencies and ability to translate this into a cohesive marketing plan for the Public Sector.
- Team management and development skills, including career development and coaching; experience managing people.
- Data-driven, using data to measure results and inform decision making and strategy development.
- Experience managing marketing budgets and allocating resources across tactics.
- Orientation to managing program details.
- Experience delivering on both third-party and owned events.
- Ability to travel if needed and comply with the company’s travel policy. Travel up to 50%.
- Able to coordinate program details across many teams and iterate and deliver in a fast-moving startup environment.
- Excellent communication and writing skills, and the ability to distill down complex ideas in a variety of mediums (written content, presentations, and verbal communication).
- Proficient in Salesforce, Marketo, Tableau, Asana, Allocadia, GitLab, and Google Workspace.
- High EQ and an excellent relationship builder, with the ability to secure resources and get buy-in from stakeholders.
- You share our values and work according to those values.
Benefits
- All remote, asynchronous work environment
- Flexible Paid Time Off
- Team Member Resource Groups
- Equity Compensation & Employee Stock Purchase Plan
- Growth and Development Fund
- Parental leave
- Home office support
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| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
💸
$106,400 - $228,000 usd
|
Remote
Location
USA
|
|
Job Type
unspecified
|
Posted
Mar 26, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
