Role Description
We are seeking a Manager of Retail Paid Search to join our team and be part of strategic initiatives for several enterprise retail accounts, focusing on search execution within Amazon. This is an individual-contributor role owning Amazon Sponsored Ads strategy and activation for enterprise clients; it has no direct reports today, with opportunities to coach junior practitioners as the team grows.
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Develop and execute paid search strategies that drive performance and growth.
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Collaborate closely with cross-functional teams to ensure alignment with client objectives and deliver impactful results.
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Deliver reporting, insights, and projects in a timely manner and within budget plans supporting the team with flawless execution.
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Set a positive example and guide the growth of careers of junior team members.
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Report and optimize client marketing campaigns within the Amazon retail media network, specifically within the Amazon Sponsored Ecosystem.
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Build and execute large-scale campaigns and tests that deliver on our strategy for the client.
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Make recommendations on the alignment with Amazon and other retail media platforms.
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Create roadmaps and work closely with your team and other internal teams to drive success for our clients.
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Strive for strong communication and presentation skills and contribute to client presentations confidently.
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Support the expansion of our Retail Media practice within the Creative & Media team at DEPT within North America and globally.
Qualifications
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A minimum of 3 years’ paid marketing / ecommerce experience.
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A minimum of 2 years’ paid search experience.
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At least 2 years of experience building paid search campaigns within the Amazon platform.
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At least 2 years of experience with client-facing engagements with a consultative approach.
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Familiarity with Amazon Vendor/Seller Central is required.
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Proven track record of managing successful paid search campaigns for enterprise-level accounts.
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Strong analytical skills with the ability to interpret data and provide actionable insights.
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Must possess proactivity, creativity, and enthusiasm; demonstrating eagerness to learn and grow beyond knowledge of eCommerce advertising.
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Demonstrated consultative communication skills.
Requirements
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Develop & execute cutting-edge digital campaigns from conception to launch across platforms like Amazon (bonus if you have experience on Walmart and Target).
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Manage and oversee executions and optimizations of your sponsored campaigns.
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Develop, execute and oversee the appropriate account management monitoring and optimization techniques to drive performance toward client targets and budgets.
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Qualify ideas from team members and prioritize initiatives that will have the greatest impact on account performance.
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Own updates, monitoring, and communication of (daily/weekly) budget pacing and high-level campaign performance.
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Demonstrate and coach consistent time management skills, balancing workload independently and prioritizing based on impact & urgency.
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Grow a thorough understanding of retail search, constantly embodying a “forever student” mentality.
Benefits
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Healthcare, Dental, and Vision coverage.
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401K plan, plus matching.
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PTO.
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Paid Company Holidays.
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Parental Leave.