Role Description
As the Manager of Paid Search at Community Choice Financialยฎ Family of Brands, you are responsible for driving customer acquisition and revenue growth through the strategic management and optimization of paid search marketing programs. This player-coach role combines hands-on ownership of large-scale paid search campaigns with leadership of a Paid Search Specialist. The ideal candidate brings deep expertise in paid search strategy, campaign execution, bidding, audience targeting, analytics, and performance optimization, along with the ability to develop talent and influence business outcomes through data-driven decision making.
Qualifications
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Bachelor's degree in Marketing, Business, Analytics, or related field.
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5+ years of hands-on paid search experience managing large-scale performance marketing programs.
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Experience managing significant paid search budgets and high-volume customer acquisition campaigns.
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Expert proficiency in Google Ads and Microsoft Ads.
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Proven experience successfully managing Performance Max and Shopping campaigns.
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Advanced experience with Google Analytics, GA4, Adobe Analytics, or similar analytics platforms.
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Strong understanding of bidding strategies, auction dynamics, attribution, conversion tracking, and audience targeting.
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Experience managing external vendor partnerships.
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Experience directly managing or mentoring team members.
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Strong Excel and data analysis skills.
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Proven ability to translate data into actionable business insights.
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Demonstrated record of delivering sustained results across roles.
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Established habit of using metrics and performance data.
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Ownership of outcomes, not just activity.
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Clear and confident verbal and written communication.
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Ability to communicate upward to directors and VPs.
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Experience presenting risks, insights, and recommendations.
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Paid search experience in retail, ecommerce, or rent-to-own.
Requirements
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Physical demands for this position frequently include: the ability to remain in a stationary position, move about freely inside and occasionally outside of the office, and the operation of mechanical controls, such as a keyboard.
Benefits
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Uncapped Flexible Paid Time Off.
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Paid on-the-job training and a comprehensive new hire program.
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Access to a robust learning management system, full of e-learning modules to help boost your professional and personal development.
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Performance-based career advancement.
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Educational Reimbursement Program.
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Multiple coverage choices for medical insurance, all include telemedicine and medical spending account options (HSA/FSA).
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Traditional 401(k) and Roth 401(k) Retirement plan with a generous Company match program.
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Company-Sponsored Life and AD&D Insurance.
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Basic and Enhanced Voluntary benefits including dental, vision, short-term and long-term disability plans, supplemental life and AD&D insurance, accident, critical illness, hospital indemnity, ID theft protection, legal services program, and pet insurance.
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Free access to mental health resources, life coaching, and more for you and your family members through our Employee Assistance Program.
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Free access to exclusive discounts from nationwide and local retailers through our Discount Marketplace.
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A relaxed, business casual dress code that includes jeans and sneakers!