[Hiring] Head of Marketing @Tern Travel

Role Description

Your job as Head of Marketing is to close the gap, make the transformation obvious, and turn that clarity into growth. Small team, weekly ships, AI-first. If you want to help craft the story that will change an industry, let's talk.

What You'll Do

• Own how Tern explains itself.
• Build the messaging that makes an advisor, a supplier, and an investor each get Tern in one sentence, backed by real proof like higher advisor earnings and less admin time.
• Find and tell the advisor stories that prove it.
• Build the advisor and agency demand engine across content, PR, digital, and events.
• Stand up Tern's brand in the hotel and supplier world as that side scales.
• Ship in one-week cycles.
• Run marketing with AI as the default.
• Build and lead a small team supercharged with AI.

Qualifications

• Full-stack marketing leadership: You've led across PR, digital, content, and events, ideally in a producer-led industry.
• First-marketing-hire instincts: You built a marketing function at a fast-growing startup from a small base.
• AI-native execution: You run marketing with AI as core leverage.
• Narrative and category chops: You've taken a product that's hard to explain and made the market understand it.
• Team leadership with a small-team bias: You've led teams, and you're motivated by impact per head, not by headcount.

Bonus Points

• Travel, hospitality, or supplier-side marketing experience.
• You've marketed to a two-sided or producer-led ecosystem (advisors, agents, franchisees, sellers).
• A track record of building brand equity through events, awards, and speaking.

Benefits

• Be part of a mission-driven team transforming the travel planning space.
• Work with a supportive, curious, and creative team.
• Influence and shape our user success strategy from the ground up.
• Competitive salary, equity, and benefits package.

What We Value @ Tern

• 🌱 We're always leveling up.
• 🧭 We act with optimistic agency.
• 💪 We expect operational excellence.

Operating Principles

• 👂 We deeply understand our users.
• ➕ We embrace the power of and, and not now.
• 📣 We speak up and move forward.
• 🏃 We move fast and sweat the details.
• 🤣 We take the work seriously, but not ourselves.