Role Description
As a key member of Neogenβs Global Portfolio team, the Global Technical Marketing Specialist - Food Safety serves as the technical content and scientific integrity lead for assigned product portfolios. This role translates scientific evidence, product performance data, and customer applications into credible, customer-focused content that supports portfolio growth, commercialization, customer adoption, lifecycle management, and launch excellence.
The Global Technical Marketing Specialist partners closely with Portfolio Management, R&D, Scientific Affairs, Regulatory, Quality, Technical Services, Field Application Scientists, Sales, and Regional Marketing teams to ensure technical messaging is scientifically accurate, consistent, commercially relevant, and appropriate for global markets.
Essential Duties and Responsibilities
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Technical Content Strategy and Execution
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Serve as the primary technical content lead for assigned product portfolios.
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Plan, create, review, maintain, and update technical content throughout the product lifecycle.
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Translate complex scientific, technical, application, and product performance data into clear, customer-relevant materials for internal and external audiences.
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Partner with various teams to develop technically accurate and commercially effective content.
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Develop technical materials that support commercialization, customer adoption, product positioning, differentiation, and lifecycle management.
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Ensure technical messaging is consistent across products, applications, markets, and customer-facing channels.
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Documentation Ownership and Scientific Integrity
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Own and maintain core technical documentation for assigned products.
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Ensure assigned technical documentation meets established standards for accuracy, scientific integrity, consistency, usability, and quality.
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Verify that technical materials align with approved product claims, validation data, intended use, workflow requirements, and product limitations.
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Support document review, revision control, and harmonization across global markets and functions.
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Establish and maintain consistent standards for technical writing, formatting, and content quality.
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Collaborate with various functions to support appropriate review and approval of technical materials.
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Technical Enablement, Product Positioning, and Launches
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Partner with Portfolio Managers to ensure scientific evidence and technical content support portfolio strategy.
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Provide technical marketing support for product launches and commercialization activities.
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Develop launch-related technical materials.
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Support training for Sales, Technical Services, distributors, and regional marketing teams.
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Equip customer-facing teams with credible technical information regarding product performance.
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Contribute technical expertise to launch planning and post-launch optimization activities.
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Competitive Analysis and Performance Benchmarking
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Support technical competitive analysis and product benchmarking.
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Develop technical comparison tools and evidence-based differentiation materials.
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Monitor competitor claims and product updates to identify potential market risks and opportunities.
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Partner with cross-functional teams to translate competitive information into training and sales enablement materials.
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Additional Technical Marketing Responsibilities
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Develop and support application notes, troubleshooting guides, and other customer education materials.
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Contribute to customer evidence generation and case study development.
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Represent Technical Marketing on cross-functional teams as required.
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Support technical onboarding and training for distributors and channel partners.
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Maintain global consistency of technical materials while supporting regional adaptations.
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Provide technical input into product roadmap planning and portfolio initiatives.
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Perform other duties as assigned.
Qualifications
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Bachelorβs degree in Microbiology, Food Science, Biotechnology, Chemistry, or a related scientific discipline.
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Five or more years of professional experience in technical marketing, applications, or a related scientific or technical function.
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Experience developing technical or scientific content for internal or external audiences.
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Experience developing or supporting customer-facing technical documentation.
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Demonstrated ability to interpret scientific or technical information.
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Strong written and verbal communication skills in English.
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Ability to manage multiple projects, priorities, and deadlines.
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Ability to collaborate effectively with teams across multiple regions and time zones.
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Ability to travel domestically and internationally as required.
Preferred Qualifications
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Advanced degree in Microbiology, Food Science, Biotechnology, Chemistry, or a related scientific discipline.
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Seven or more years of experience in technical marketing or a related field.
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Experience within food safety, food microbiology, diagnostics, or a related industry.
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Knowledge of food safety testing workflows and laboratory instrumentation.
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Experience supporting global product portfolios or working with international teams.
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Experience supporting new product launches and commercialization initiatives.
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Experience developing scientific white papers and technical content.
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Experience conducting competitive technical analysis.
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Experience supporting technical training for sales teams and distributors.
Knowledge, Skills, and Abilities
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Strong scientific and technical writing skills.
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Ability to communicate complex scientific information clearly.
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Strong analytical and problem-solving skills.
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Strong attention to detail and commitment to scientific accuracy.
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Ability to evaluate technical data and identify commercially relevant insights.
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Strong collaboration and relationship-building skills.
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Ability to independently manage assigned projects.
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Strong organizational and project management skills.
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Ability to adapt communication and content for different markets.
Location and Working Style
This position offers location flexibility and may be performed remotely. The role requires regular collaboration with cross-functional teams across multiple regions and time zones. Occasional domestic and international travel may be required to support customer engagements and other business initiatives.
Benefits
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Benefits starting on Day One: Medical, dental, and vision coverage begin on your first day of employment.
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401(k) with company match: Invest in your future with retirement savings and company contributions.
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Paid Time Off: Enjoy generous paid time off to rest and recharge.
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Career Growth Opportunities: Tools, training, and opportunities to grow your career.
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Meaningful Work: Be part of a team whose work has a real impact.
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Collaborative Culture: Join a team that values innovation, respect, and teamwork.