[Hiring] Field Marketing Manager @Nilfisk

Role Description

We are seeking an experienced Field Marketing Manager to develop and execute marketing strategies that drive growth, demand generation, customer engagement, and product commercialization across assigned industry segments in North America. This role will lead segment marketing strategy, integrated campaigns, product launches, and sales enablement initiatives that support customer acquisition, product adoption, and revenue growth.

Working closely with Sales, Product Management, Strategic Accounts, Customer Experience, and Global Marketing, the Field Marketing Manager will translate market insights into actionable go-to-market strategies and measurable business results. The ideal candidate brings a strong combination of B2B marketing expertise, commercial acumen, strategic thinking, and hands-on execution experience.

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 7+ years of progressive B2B marketing experience, including demand generation and product marketing.
• Demonstrated experience developing and executing integrated marketing campaigns and go-to-market strategies.
• Proven success supporting product launches and commercialization initiatives.
• Experience in industrial, manufacturing, commercial equipment, facility solutions, or channel-based business environments.
• Strong understanding of market segmentation, customer journey mapping, lead generation, and marketing performance analytics.
• Experience with CRM and marketing automation platforms.
• Strong project management skills with the ability to manage multiple priorities and cross-functional initiatives.
• Excellent communication, presentation, analytical, and stakeholder management skills.

Requirements

• Experience with Salesforce, Pardot/Marketing Cloud Account Engagement (MCAE), and Power BI.
• Experience supporting dealer, distributor, or partner-led sales channels.
• Experience managing external agencies, vendors, and marketing budgets.
• Demonstrated ability to translate market insights into measurable commercial growth.

Benefits

• Health, Dental, Vision, Basic and Supplemental Life, Critical Illness and Accident Insurance.
• Flexible Spending Accounts, Health Savings Account with Company Contribution.
• 401K with Company Match.
• Long and Short Term Disability.
• Employee Assistance Program, Legal Plan, Parental Leave.
• Paid Vacation and Sick Time, Paid Volunteer Day.
• Tuition Reimbursement, Wellness Reimbursement, Scholarship opportunities.

Company Description

Nilfisk is a world-leading provider of professional cleaning equipment and services, founded in Denmark in 1906. With approximately 4,500 employees across 45 countries and products sold in over 100 markets, we are committed to developing sustainable cleaning solutions that improve quality of life. We are a proud member of the United Nations Global Compact.