[Hiring] Director of Organic Social Media @FICO

Role Description

As Director of Organic Social Media - Software, you'll shape the organic direction of the software business, turning it into one of FICO's sharpest growth engines for brand awareness, industry credibility, executive thought leadership, and pipeline. You will report into the VP of Digital Demand Generation and you'll partner with various teams on integrated strategies.

• Generate leads and pipeline by growing the right followers organically and deepening engagement with our existing audience.
• Translate engagement into traceable traffic, conversions, and pipeline.
• Own and grow our internal executives' presence on LinkedIn and other social channels.
• Use tools like Brandwatch and other social listening platforms alongside AI to sharpen audience insight.
• Bring the creative eye of a content marketer and the analytical rigor of a growth leader.

Qualifications

• 10+ years of proven experience managing social media programs for complex, global organizations, ideally in software or fintech.
• A track record of building strategies around follower growth and engagement, executive thought leadership, and integrated marketing campaigns.
• Experience building and scaling practitioner and C-suite growth and engagement.
• Deep knowledge of LinkedIn and enterprise social best practices.
• Strong storytelling via video and writing skills.
• A hands-on, out-of-the-box thinker, comfortable writing copy, building calendars, and running campaigns.

Requirements

• Build integrated strategies around our platform and the use cases and outcomes it supports.
• Connect storytelling directly to business growth using account-based marketing (ABM) principles.
• Champion AI as a core capability.
• Build and manage social programs for internal C-suite and senior software leaders.
• Drive measurable growth in followers, engagement, and reach within our desired target audience.
• Partner with Field Marketing, Corporate Communications, SEO/GEO, and Paid Media on a regular cadence.

Benefits

• An inclusive culture strongly reflecting our core values: Act Like an Owner, Delight Our Customers and Earn the Respect of Others.
• The opportunity to make an impact and develop professionally by leveraging your unique strengths.
• Highly competitive compensation, benefits, and rewards programs.
• An engaging, people-first work environment offering work/life balance.
• The targeted base pay range for this role is: $115,500 to $181,500.