[Hiring] Director, Global Social Media @Paula's Choice Skincare
Mar 29, 2025 - Paula's Choice Skincare is hiring a remote Director, Global Social Media. 💸 Salary: $155,000 - $185,000 usd annually. 📍Location: USA.
Paula’s Choice is Your Right Choice!
Paula's Choice is a leading multinational skincare brand with over 29 years in the industry! Our mission is to empower people around the world with the knowledge and products they need to achieve their own definition of beauty. We're looking for passionate and talented people to join our team as we continue to revolutionize the beauty industry.
Paula’s Choice is committed to diversity. Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it’s the right thing to do, but because it makes our company stronger. We hope you agree. If you share our values and our enthusiasm for empowering people to achieve their own definition of beautiful, Paula’s Choice could be a wonderful fit for you.
*What we offer you:
- A robust benefits package including health, vision, dental, retirement and more
- Flexible spending account, Employee assistance program
- Fitness perks, meditation app membership, and more
- Product samples and discounts
- Most roles are fully remote (roles that are required to be at our Seattle HQ can be found in the details section of this job post)
- Great location – for roles that are hybrid or fully onsite, we’re in the heart of Seattle’s beautiful International District
- Did we mention we’re a dog-friendly office?
*Please note these benefits are only available to full-time Paula's Choice employees.
In addition to our core benefits outlined above, here’s some additional reasons you should consider a career at Paula's Choice:
- We're committed to innovation – we’re constantly developing new and innovative products that are based on the latest scientific research.
- We're customer centric – we believe that our customers deserve the best possible products and services.
- We’re a diverse and inclusive workplace – we value diversity and inclusion in all aspects of our business and are committed to learning along the way. We believe that our employees' unique perspectives and experiences make us a stronger company.
- We're passionate about making a difference – we believe that beauty is more than just skin deep. We're committed to using our platform to share research, education, and skin positivity.
If you're looking for a career where you can make a real difference, join Paula's Choice today! We're looking for talented and passionate individuals to help us change the world one face at a time.
How you’ll have an impact at Paula’s Choice:
The Director of Global Social Media will lead the development, execution, and optimization of the brand's global social media strategy. This role is responsible for ensuring consistent representation of the brand’s message, voice, and identity across all regions and social channels, while driving engagement, growth, and loyalty. The ideal candidate will be a strategic thinker with a strong blend of creativity, analytical skills, and communication expertise, coupled with a deep understanding of social media trends and tools.
As Director of Global Social Media, a typical day might include a mix of the following:
Develop Global Social Media Strategy:
- Design and execute a global social media strategy that aligns with the brand's vision, values, and goals.
- Develop platform-specific content strategies to maximize engagement across key social channels (Facebook, Instagram, TikTok, YouTube, etc.).
- Work with cross-functional teams to align owned social media activities with global marketing campaigns, product launches, and other brand initiatives.
Content Creation & Management:
- Lead the creation of high-quality, engaging, and on-brand content for various social media platforms, including copy, visuals, videos, and more.
- Coordinate with content creators, designers, and external agencies to ensure consistent and effective content production.
- Oversee the global content calendar to ensure timely execution of posts and campaigns.
Analytics & Performance Tracking:
- Use social media analytics tools to measure the performance of global social media campaigns and identify insights to improve future content and strategies.
- Provide monthly reports on social media KPIs, such as engagement rates, audience growth, and ROI.
- Continuously optimize campaigns based on data and trends to improve reach and impact.
Brand Consistency & Global Alignment:
- Ensure brand consistency across all social media platforms and regions, adapting content as needed to suit local market nuances.
- Collaborate with regional teams to tailor content and strategies for local markets while maintaining a unified global brand voice.
- Ensure that all social media activities comply with global brand guidelines and legal requirements.
Trendspotting & Innovation:
- Stay up to date with the latest social media trends, tools, and technologies to drive innovation within the global brand’s social media presence.
- Lead initiatives to experiment with new formats (e.g., AR filters, live streaming) and adapt strategies to incorporate emerging social media trends.
The Details:
- Location: Flexible location, though our HQ is located in the heart of Seattle’s beautiful International District
- Hours: Typical PST business hours will require some flexibility.
- Physical requirements: Ability to sit for long periods and ability to manage long periods of screen time.
- Travel requirements: up to 10%.
What you’ll bring to the table:
- 8+ years of experience in social media and strategy within a leadership role.
- In-depth, knowledge and understanding of social platforms and how they can be leveraged to achieve business goals, including emerging trends in channel performance and content strategies.
- College Degree in related or similar field.
- Proven experience with social media content creation, influencer + ambassador programs, community management and brand communications.
- Experience developing compelling social media campaigns and effective content strategies.
- Experience managing and developing a team, with experience onboarding to new social media management, listening platforms and social frameworks.
- Exceptional organizational skills and high level of attention to detail.
- Strong written and verbal communication skills, including ability to lead internal and executive level meetings/presentations.
- Creative problem solver.
- Ability to develop solid relationships and lead with influence.
- Ability to manage within a complex and fast paced environment.
- A passion for skincare and beauty with a keen understanding of social media.
Approximate Salary Range Based on Experience and Location:
$155,000 - $185,000 USD/annually
#LI-NG1
Paula’s Choice Skincare determines the pay for positions using local, national, and industry-specific survey data. We evaluate external and internal equity and the cost of labor/prevailing wage index in the relative marketplace for jobs directly comparable to jobs within our company. Our posted salary range is based on national data and may be refined for a candidate's region/town/cost of living.
For new hires, we strive to make competitive offers allowing the new employee room for future growth. The exact base salary is determined by various factors including experience, skills, education, geographic location, and budget. This position is also eligible for participation in the company discretionary bonus plan.
Paula’s Choice Skincare is an Equal Opportunity Employer and does not discriminate on the basis of race, color, gender identity, religion, sex, age, national origin, disability, veteran status, sexual orientation, genetic information or any other classification protected by Federal, State or Local law.
We are committed to create a workplace that is inclusive of all. Where everyone feels empowered to bring their full authentic self to work. Where embracing cultural differences, accepting others without bias, and antiracism are reflexes, not an initiative.
Please note:
At any time, with or without notice, Paula’s Choice reserves the right to add/delete/change the position’s requirements.
If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at careers@paulaschoice.com. This email is intended for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.
We take your privacy seriously. For details please see our Privacy Notice.
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| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
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Salary
💸
$155,000 - $185,000 usd annually
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 29, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
