[Hiring] Digital Campaign Manager @Townsquare Ignite

Role Description

The Digital Campaign Manager – Media Partners serves as the technical and strategic liaison between our external Media Partners and Townsquare Ignite's centralized buying, client services, and creative teams. This collaborative role supports established Media Partner relationships by providing strategic guidance, overseeing campaign setup and execution, and driving ongoing campaign performance and optimization.

• Work closely with Media Partners, Ignite sales leadership, and internal teams to ensure digital campaigns are strategically developed, accurately launched, and effectively managed.
• Responsible for the strategy, implementation, optimization, and reporting of digital advertising campaigns.
• Focus on delivering strong campaign performance, driving revenue growth, and building long-term Media Partner relationships.

Qualifications

• Bilingual proficiency in English and Spanish required, with fluency in spoken and written Spanish.
• 1+ years of experience in digital advertising, campaign management, or a related field.
• Strong understanding of digital advertising strategies, targeting, campaign execution, and optimization across multiple digital tactics.
• Experience with digital advertising messaging and creative best practices.
• Exceptional communication skills, with the ability to clearly explain technical concepts, campaign performance, and strategic recommendations.
• Strong interpersonal and relationship management skills.
• Highly organized and detail-oriented, with the ability to manage multiple campaigns and competing deadlines.
• Strong problem-solving skills, with the ability to analyze campaign performance and recommend effective solutions.
• Ability to work independently in a remote environment while maintaining strong collaboration and responsiveness.
• 4-year college degree or comparable work experience required.

Requirements

• Partner with Media Partners to understand client objectives, KPIs, targeting needs, and campaign strategies.
• Provide strategic guidance on digital advertising capabilities, campaign structure, targeting, and tactic recommendations.
• Review and approve campaign proposals to ensure alignment with client objectives and product capabilities.
• Guide Media Partners on effective messaging, creative best practices, and targeting strategies.
• Develop targeting recommendations based on campaign objectives, audience insights, and overall tactic mix.
• Coordinate with Media Partners to gather all campaign requirements.
• Oversee insertion order accuracy and completeness.
• Maintain clear communication and alignment between Media Partners and internal teams throughout the launch process.
• Monitor campaign performance, pacing, and delivery.
• Provide Media Partners with performance insights, reporting, and strategic recommendations.
• Manage campaign revisions and identify opportunities for upsells, renewals, and continued revenue growth.
• Strengthen Media Partner relationships through proactive communication and ongoing collaboration.

Benefits

• 3 weeks of PTO (+ 9 paid holidays)
• Medical, Dental, and Vision Insurance
• 401(k) Retirement Plan
• Casual, high-energy work environment
• Opportunity for upward mobility
• Company provided laptop
• Competitive salary