[Hiring] Creative Strategist @Fay
Mar 25, 2025 - Fay is hiring a remote Creative Strategist. 💸 Salary: unspecified. 📍Location: USA.
Role Description
We are looking for a performance-loving Creative Strategist to join our team, serving as the creative lead for our advertising and broader marketing efforts. This individual will collaborate closely with internal teams, external partners, video editors, and graphic designers to ideate and bring creative ideas to life. You will run countless experiments, and develop a creative playbook to help scale our Meta, TikTok and other paid advertising channels.
The ideal candidate has experience developing innovative marketing concepts that drive incremental and scalable performance on key digital ad platforms. This individual is an imaginative thinker, with a desire to integrate creativity and strategy together to drive measurable results. A successful candidate will be on a mission to understand all things about consumer behavior and emerging trends, analyze that data and leverage it to bring a valuable perspective to the table. Beyond technical prowess, an ideal candidate will possess exceptional communication skills, effortlessly articulating complex ideas proactively and consistently.
- Serve as the creative leader at the crossroads of performance marketing and creative strategy
- Lead the conception process to devise innovative campaign concepts and strategies
- Transform ideas into detailed creative briefs for our internal/external creative teams
- Develop and own a comprehensive testing roadmap for new creative concepts
- Collaborate with the performance and creative team to test, iterate, optimize, and scale winning campaign creatives and messaging
- Provide clear direction for copy, wireframing landing pages, working with creator/UGC talent, and managing video editors
- Monitor and analyze ad platform data, market insights, overall performance of creative content, and the competitor landscape
- Keep abreast of industry trends, social media platform updates, and best practices
- Play a quarterback role in project managing and collaborating with cross-functional teams
Qualifications
- 5+ years of experience working in a creative strategy or performance marketing role
- Strong idea generation and creative problem-solving skills
- Strong knowledge of the creative production process, briefing, and ad creation
- Strong copywriter and can write effective, consumer-centric copy
- Strong analytical skills, with familiarity of performance metrics and performance funnels across platforms
- Drive to understand ‘What makes a winning ad?’
Company Description
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| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
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Salary
💸
unspecified
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 25, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
