[Hiring] CPG Paid Advertising Strategist @Power Digital

Role Description

As a full-service growth marketing firm, we offer best-in-class services including:

• SEO
• Content Marketing
• Paid Media
• Social Media Marketing
• Programmatic + CTV
• Public Relations
• Influencer Marketing
• Email + SMS
• Conversion Rate Optimization
• Retail Marketing
• Creative

We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.

Proficiency in spoken and written English at an advanced level is required for this role.

This is a contract position with the intent to hire as a full-time employee in 30-90 days after start date.

Responsibilities

• Manage and optimize marketing campaigns across various channels.
• Analyze performance data to drive strategic decisions.
• Collaborate with cross-functional teams to enhance brand visibility.
• Develop and implement innovative marketing strategies.
• Monitor industry trends and competitor activities.
• Engage with clients to understand their needs and objectives.
• Report on key metrics and provide actionable insights.

Requirements

• Strong analytical skills and attention to detail.
• Experience in digital marketing and campaign management.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Familiarity with marketing tools and platforms.
• Proven track record of driving growth and engagement.
• Adaptability to changing priorities and fast-paced environments.

Key Performance Indicators (KPIs)

• Campaign performance metrics (e.g., ROI, conversion rates).
• Client satisfaction and retention rates.
• Growth in brand visibility and engagement.
• Efficiency in budget management.
• Timeliness of project delivery.

Most Important Things (MITs)

• Deliver measurable results for clients.
• Foster strong client relationships.
• Continuously innovate marketing strategies.

Benefits

• Competitive salary and performance bonuses.
• Flexible work arrangements.
• Comprehensive health benefits.
• Professional development opportunities.
• Diverse and inclusive workplace culture.