Role Description
RapidFort is looking for an experienced Channel & Partner Marketing Manager to help build the marketing engine behind our growing partner ecosystem. The ideal candidate has spent at least 5 years specifically in channel, partner, alliance, or ecosystem marketing, preferably within cybersecurity, cloud security, DevSecOps, infrastructure software, or another highly technical enterprise technology market.
You should understand how cybersecurity companies generate business to, with, and through partners and know how to turn partner relationships into measurable pipeline.
This is a hands-on role. We want someone who can:
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Identify the right partners
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Build the right campaigns
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Execute them
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Measure their impact
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Continuously improve the programs based on pipeline and revenue
Qualifications
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5+ years of direct channel, partner, alliance, or ecosystem marketing experience
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Currently performing a substantially similar channel or partner marketing role
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Demonstrated experience marketing to, with, and through partners
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Experience working directly with VARs, resellers, distributors, systems integrators, technology alliances, cloud partners, MSPs/MSSPs, or similar enterprise technology partners
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Proven experience building joint campaigns that generated measurable opportunities and pipeline
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Experience developing partner GTM plans, demand-generation campaigns, ABM programs, events, webinars, content, and enablement
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Experience managing MDF/co-marketing budgets and measuring ROI
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Strong understanding of B2B enterprise technology sales and how channel partners influence and participate in complex sales cycles
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Strong analytical skills and experience measuring marketing activity against pipeline and revenue
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Experience with Salesforce and marketing automation platforms such as HubSpot, Marketo, or equivalent
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Excellent written and verbal communication skills
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Ability to translate complex technical concepts into clear, commercially compelling messaging
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Ability to operate independently in a fast-moving environment and take programs from idea through execution and measurement
Requirements
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Current or recent cybersecurity channel/partner marketing experience
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Experience with cybersecurity, cloud security, DevSecOps, CNAPP, vulnerability management, container security, software supply chain security, or infrastructure software
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Established understanding of the cybersecurity reseller, distribution, SI, and technology-alliance ecosystem
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Experience working with U.S. Federal/Public Sector technology partners
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Familiarity with government-focused VARs, distributors, systems integrators, and technology partners supporting Federal and DoD customers
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Understanding of cloud-native technologies such as Docker, Kubernetes, containers, SBOMs, CVEs, vulnerability management, and software supply chain security
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Experience helping build or significantly scale a partner marketing function at a high-growth cybersecurity or enterprise technology company
Benefits
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Base salary range of $120,000β$160,000 USD annually, depending on experience, qualifications, and location
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10% target annual performance bonus
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Equity in RapidFort through stock options
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Medical, dental, and vision benefits
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Paid time off and company holidays
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Remote-first work environment
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Flexible work arrangements
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Professional development and career growth opportunities
Company Description
RapidFort is redefining software supply chain security. The cybersecurity industry has spent years getting better at finding vulnerabilities. RapidFort is focused on eliminating them. Our platform helps organizations automatically reduce vulnerabilities and attack surface across containerized and cloud-native environments.
We work with commercial enterprises, U.S. government organizations, and Department of Defense customers operating some of the world's most security-sensitive environments.