Role Description
Reporting to the Executive Creative Director, the Brand Storyteller shapes how Bullhorn communicates its value to customers and the market. You'll transform business strategy, product complexity, and customer insights into differentiated narratives and clear language that strengthen our brand and drive action. You are a strategic thinker who owns the messaging architecture, brand voice, and the frameworks that enable consistent storytelling and messaging across all channels, from the website to product launches to keynotes. Working closely with the marketing leadership team, you'll operate at the intersection of all marketing functions, including product marketing, events, research, PR, demand generation, and creative, partnering with teams across the company to ensure Bullhorn tells a unified, compelling story at every touchpoint.
Responsibilities
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Develop and maintain Bullhorn's brand voice, tone-of-voice guidelines, and messaging architecture across all channels.
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Create taglines, big ideas, messaging frameworks, and overarching positioning narratives for products, campaigns, and go-to-market initiatives.
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Write strategic copy for every medium, including web pages, landing pages, email campaigns, ad copy, social posts, videos, and sales collateral.
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Script video content for campaigns, product demos, explainers, testimonials, hero videos, and short-form.
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Develop corporate and executive messaging, including keynote narratives, event environments, rally cries, and thought leadership content.
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Build reusable copy templates, frameworks, and messaging blocks to accelerate production across the team.
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Quality-gate key copy before it goes live, ensuring brand alignment, messaging accuracy, tone and manner, and consistent terminology.
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Build a strong bench of freelance copywriting and editing talent to support marketing channels during peak periods.
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Own project workflow and prioritization across competing requests, managing timelines and communicating dependencies.
Qualifications
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You're a skilled creative writer who thinks strategically and understands that great copy starts with clear strategy.
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You can translate complex, technical, or jargon-heavy concepts into language that recruiting industry professionals actually understand and care about.
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You're a guardian of consistency and brand integrity; you notice when messaging contradicts itself or is inconsistent, and you care about fixing it.
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You're comfortable with ambiguity and collaboration; you ask good questions, push back on unclear briefs, and exercise influence through trust-building rather than authority.
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You have experience in B2B, SaaS, marketing, and understand how strategic messaging drives business outcomes.
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You can juggle multiple projects with different deadlines and audiences without losing quality.
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You're curious and love to learn about customer needs and what actually moves people to action.
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Bonus if you have advertising agency experience.
Requirements
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You are energetic and enjoy working in a fast-moving environment.
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You love working in an agile, innovative company.
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You take ownership, accept feedback, and continuously strive for improvement.
Compensation
The annual on-target earnings (OTE) for this role are $140,000-$154,000, in addition to a comprehensive benefits package.
Benefits
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Benefits eligibility effective DAY ONE including Medical, Dental, Vision, 401(k), 401(k) Match, and more.
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Unlimited Planned Paid Time Off.
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Global Mental Health Support.
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On-Demand Learning & Development.
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Quarterly paid volunteer days.
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Lucrative Employee Referral Program (eligible for prior to your first day).
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Company-wide mentor program.