Role Description
We are looking for an experienced, metrics-driven Associate β Event Marketing to lead, scale, and elevate BrowserStackβs global event presence. In this role, you will take full ownership of our event lifecycle across different formats ranging from in-person events to flagship virtual summits and webinars. You won't just plan events; you will serve as a strategic partner to Sales, Product Marketing, and Demand Gen/ABM teams to turn live and virtual experiences into predictable revenue engines.
Qualifications
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2+ years of dedicated experience managing end-to-end in-person and virtual events preferably within a fast-paced B2B SaaS/developer-tech company.
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Ability to work independently in planning, managing, and executing different format events as per timelines.
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Proven ability to switch between virtual webinars/summits and executing high-touch in-person field events across international markets.
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Content writing skills - proven ability to understand target audiences to ensure relevant and impactful event messaging that connects product requirements with overall campaign/event objectives (must have).
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Vendor negotiation skills - ability to work with multiple vendors and negotiate on pricing to ensure budgets are optimized and aligned as per event metrics.
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Stakeholder management - work with multiple stakeholders internally and externally to drive campaign objectives.
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Analytical mindset - ability to track important KPI related to events that helps in driving better customer experience and attribution to revenue/opportunity.
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AI Mindset - effectively use AI tools to enhance the quality and pace of work in everyday activities.
Requirements
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Global In-Person Events: Plan, manage, and execute physical event programs globally across different formats tailored for the developer/QA audience.
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Logistics & Vendor Management: Oversee end-to-end event operations across time zones, including venue sourcing, contract negotiations, AV/technical setup, swag distribution, and local vendor coordination. Take ownership of event metrics that drive great customer experience.
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Driving Virtual Webinars/Campaigns: Play a pivotal role in leading end-to-end execution of virtual events and webinars from ideation, content creation, speaker sourcing, managing on-day event logistics to post-event details.
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Track and report event performance metrics keeping a close eye on parameters associated with Revenue/Opportunity attribution.
Benefits
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Medical Insurance: Comprehensive INR 5,00,000 coverage for employee, spouse, up to 2 dependent children, and parents or parents-in-law.
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Statutory Benefits: Gratuity per the Payment of Gratuity Act, 1972.
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Paid Time Off: 25 days of paid leave annually (Annual & Sick Leave) plus gazetted public holidays and special life-event leaves.
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Remote-First work environment that allows our people to work from home.
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Remote-First Allowance for home office setup, connectivity, accessories, co-working spaces, wellbeing to ensure an amazing remote work experience.