[Hiring] Senior CRO Designer, Paywalls and Funnels @RevenueCat

Role Description

As Senior CRO Designer, Paywalls & Funnels , you’ll be the person RevenueCat customers trust when the question is: “How do we get more users to convert and stay subscribed?” You will:

• Design & build high‑converting paywalls and funnels
• Use RevenueCat’s paywall and experiment builders to design, configure, and ship paywalls, onboarding flows, upgrade paths, and win‑back experiences for mobile apps across categories
• Translate brands and product value props into clear, compelling paywall layouts, messaging, and pricing presentations
• Lead conversion optimization projects for customers and prospects
• Run structured discovery with customers and prospects to understand their business model, audience, and constraints
• Propose experiment plans (e.g., value prop framing, pricing presentation, trial vs. no‑trial, placement and timing of paywalls)
• Partner with apps to launch multivariate tests and interpret results, using RevenueCat’s analytics and experimentation tooling
• Codify patterns into reusable assets
• Distill what’s working across projects into reusable templates, checklists, and patterns that can be implemented directly in RevenueCat’s builders
• Work with Product to inform our paywall components, presets, and default templates
• Create educational content with Advocacy & Marketing
• Collaborate with Growth Advocacy and Content teams to turn your project learnings into:
  • Example paywalls and funnel templates
  • Blog posts, guides, and best‑practice documentation
  • Webinars, live reviews, and conference talks or workshops
• Participate in public‑facing sessions (e.g., teardown streams, office hours) as a visible expert on monetization UX
• Champion monetization UX best practices
• Advise Sales, Customer Success, and Support on paywall and funnel best practices they can bring into customer conversations
• Provide feedback to Product & Engineering on how practitioners use our builders in the wild, highlighting opportunities for new features, components, and workflows

Qualifications

• You’re a conversion‑focused designer who lives at the intersection of mobile product design, growth, and experimentation.
• You have a track record of shipping real paywalls and funnels that move business metrics, not just portfolios.
• You have deep hands‑on experience with paywalls & funnels.
• 5–8+ years designing consumer mobile experiences, with a substantial portion spent on subscription or purchase flows (e.g., paywalls, onboarding, upgrade/upsell, win‑back, account limits).
• Experience either at a mobile app studio / product team owning monetization UX, or at an agency/consultancy repeatedly designing and optimizing paywalls and funnels for multiple apps.
• Strong conversion & experimentation mindset.
• Comfort defining hypotheses, success metrics, and test plans (e.g., CVR, trial start rate, activation, LTV).
• Experience using analytics and experimentation tools to interpret results and iterate quickly.
• Ability to balance conversion gains with long‑term user trust and platform guidelines.
• Mobile‑first product design skills.
• Excellent interaction and visual design chops for small screens and high‑stakes surfaces (like paywalls and purchase flows).
• Strong UX writing instincts for concise, value‑focused copy and pricing messaging.
• Proficiency in modern design tools (e.g. Figma) and comfort translating designs into no‑code builder configurations.
• Customer‑facing communication skills.
• Confidence leading workshops, design reviews, and strategy sessions with customers and prospects.
• Ability to present options, pros/cons, and trade‑offs to both designers and non‑design stakeholders (founders, PMs, marketers).
• Great written communication for async collaboration in a remote team.

Requirements

• You’re energized by our mission to help developers make more money.
• You work iteratively and ship value quickly rather than waiting for perfection.
• You have an ownership mentality: You see broken or unclear experiences and feel compelled to improve them.
• You’re comfortable working in a fully remote, distributed team and collaborating across time zones.

Benefits

• Competitive equity in a fast-growing, Series C startup backed by top-tier investors, including Y Combinator.
• 10-year window to exercise vested equity options.
• Fully remote and flexible work environment.
• 4-5 weeks of suggested time off annually for mental, physical, and emotional recharge.
• $2,000 USD for workspace setup and $1,000 USD annual stipend for continuous learning.