Role Description
We're looking for a Graphic Designer and Video Editor who creates with conversion in mind. You know that a beautiful email that doesn't get clicks isn't finished yet, and that a product page is a sales tool first. This is a hands-on role for someone who has spent real time designing for e-commerce brands β emails, landing pages, website sections, and social/ad creative β and can explain exactly why each design choice was made.
You'll design across a portfolio of e-commerce clients, working closely with our email, CRO, Shopify development, and paid media teams. You'll also use Claude and other AI tools as a real part of your workflow β to move faster on ideation, variations, and production, without sacrificing quality or brand consistency.
This role starts part-time at 15 hours/week, with real room to grow as your client roster and responsibilities expand.
What You'll Own
-
Email & Retention Design:
-
Design campaign and automated flow emails (newsletters, welcome, abandoned cart, post-purchase, win-back, etc.) that are on-brand and built to drive clicks and revenue.
-
Design mobile-first, with clear hierarchy, scannable layouts, and strong calls to action.
-
Prepare email-ready files and specs (image slicing, live text vs. image text, alt text, dark mode considerations) for clean builds in Klaviyo and other email platforms.
-
Web Creative & CRO Support:
-
Design landing pages, homepage, and collection page sections, product page (PDP) modules, banners, and promotional assets for Shopify stores.
-
Partner with the CRO team to design test variations based on data, heatmaps, and hypotheses β not just personal taste.
-
Hand off dev-ready Figma files to our web developers, with desktop and mobile layouts, organized layers, and clear specs.
-
Social & Ad Creative:
-
Design static social and paid ad creative for Meta, TikTok, and other channels.
-
Create ad variations and iterations to support creative testing.
-
Video editing for social and ad use (resizing, trimming, captions, simple motion) where needed.
-
Process & Quality:
-
Follow each client's brand guidelines closely, and flag gaps or inconsistencies when guidelines are missing or unclear.
-
Apply design and e-commerce best practices (accessibility, contrast, legibility, load-friendly assets, platform specs).
-
Present work with a clear rationale β why this layout, this hierarchy, this CTA β to internal teams and, when needed, clients.
-
Take feedback well, turn revisions around quickly, and keep work moving across multiple accounts and deadlines.
-
Use Claude and other AI tools to speed up concepting, copy-to-layout exploration, asset variations, and repetitive production tasks β while following client confidentiality and our AI use guidelines.
Qualifications
-
An exceptional designer with a strong eye for layout, typography, and color β your portfolio speaks for itself.
-
Conversion-minded β you think about what the customer needs to see, feel, and do next, not just what looks good.
-
Detail-obsessed β you catch the misaligned element, the off-brand color, and the typo before anyone else does.
-
A clear communicator who can explain the reasoning behind design choices and keeps the team updated without being chased.
-
Excellent at managing your time β you can juggle multiple clients and deadlines in a remote, async environment without dropping the ball.
-
AI-curious and AI-capable β you already use tools like Claude in your workflow and are excited to find new ways to work smarter.
-
Adaptable β you can shift between very different brand styles and still make each one feel right.
Requirements
-
2β4 years of e-commerce digital design experience (email, website, social, etc.).
-
A portfolio showing e-commerce work β ideally with context on goals and results.
-
Advanced proficiency in Figma.
-
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign).
-
Hands-on experience using Claude and/or other AI tools in a design workflow.
-
Experience designing for the web and supporting website creative (landing pages, site sections, PDPs).
-
Strong understanding of conversion-focused design and e-commerce best practices.
-
Proven ability to follow and apply brand guidelines across multiple brands.
-
Strong written and spoken English for async communication with a U.S.-based team.
Strong Differentiators
-
Video editing skills (Premiere Pro, After Effects, CapCut, or similar).
-
Experience designing for Klaviyo or other email platforms.
-
Familiarity with Shopify themes and how designs get built.
-
Experience designing A/B test variations or working with CRO data.
-
Paid social ad creative experience (Meta, TikTok).
-
Agency background preferred.
Time Commitment and Availability
-
Hours: 15 hours/week to start, with the opportunity to scale up as the role and client roster grow.
-
Availability: Between 9 a.m. and 6 p.m. EST.
Compensation
$20β25 USD/hour, based on experience and portfolio. This is a part-time, remote contractor role starting at 15 hours/week. Video editing experience is a strong plus and is factored into the rate.