[Hiring] Founding Creative Director @Siena AI

Role Description

Siena is building the intelligence layer for CX, and we're about to launch several products in quick succession. We are not looking for someone to execute a brief well. We are looking for the person whose taste the rest of the company gets measured against:

• Someone who looks at a landing page and can't not have an opinion.
• Someone who would rather kill a launch than ship something mediocre.
• Someone who has owned creative direction before, not just contributed to it.

If you need a creative director above you setting the vision, a team to delegate to on day one, or a slow, considered, one-project-at-a-time pace, stop reading now. This isn't that job.

If you're the person other designers already defer to on taste, continue.

This is a craft title. Not a headcount title. You will ship personally for the first year and set the bar for everyone who comes after. Over time you will build a small internal agency, two to three people across design, motion, and content, that can brief, position, and launch without outside help.

• Narrative and positioning across every launch - design as strategy, not decoration.
• Every artifact that goes to market: landing pages, launch video, decks, social.
• The design system, from v3 onward.
• The bar, full stop - if it ships under the Siena name, you made it or you signed off on it.

Qualifications

• Taste, above everything, and evidence you can defend it.
• Specific, defended opinions about what's good and why.
• A track record of owning creative direction, not just contributing to it.
• Agency or in-house experience, brand refresh or full launch.
• Narrative thinking.
• Design as positioning.
• Experience building something with AI - an app, a prototype, a mockup.
• Range that travels across different industries.
• A pattern of shipping in chaos, not around it.

Requirements

• Multiple launches in flight, feedback that moves in hours not weeks.
• If your best work happens on a slow, protected timeline, that's useful information - it's just not this role.

Benefits

• Real ownership - you will own problems, not tasks.
• Work that ships and matters - what you build reaches real consumer brands fast.
• A category we are creating - The Agent of Record is new ground.
• A team that respects your judgment - globally distributed, async-first, low bureaucracy.
• Great salary plus equity or stock grants - own a piece of what you build.
• Learning budget - if you are growing, so are we.
• AI-fluency by default - few places will push your work with production AI further or faster.

Company Description

Siena provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, genetics, sexual orientation, gender identity, or gender expression. We are committed to a diverse and inclusive workforce and welcome people from all backgrounds, experiences, perspectives, and abilities.