[Hiring] Creative Director @Foundation

Role Description

You own the quality bar for everything creative Foundation delivers: written content, design, video, and social and ad creative. Your job is making the work better and keeping it that way as we grow.

• You work across all of our client teams, each led by a Group AEO Marketing Director.
• Your role includes managing creative makers not yet placed in pods.
• You hold the creative bar across all teams, ensuring clarity and distinctiveness in the work delivered to clients.

What you'll own:

• The quality gate: Design the creative quality check every piece goes through before it reaches a client.
• The creative standard: Set and document what great looks like at Foundation.
• Your team: Manage and develop the creative makers who aren't yet placed in pods.
• Creative hiring: Run the technical skill assessment part of every creative hire.
• Creative levelling: Define what each level of writer, designer, editor, and producer looks like.
• Coaching: Provide regular, specific feedback and training to creative makers.
• AI in the creative workflow: Build and roll out AI tools and workflows that raise quality and speed.
• Partners and freelancers: Ensure third-party creators and editors meet the same standard as our own team.

Qualifications

• 8+ years in creative leadership for B2B brands, in an agency or in-house, with a portfolio across writing, design, and video.
• Experience building a quality system: standards, review gates, and feedback loops.
• Ability to hold the bar under deadline pressure and make decisions on work readiness.
• Experience with AI tools and workflows in creative work.
• Experience teaching others: improving the skills of writers, designers, and editors.
• A clear point of view on what makes content get found and cited by AI assistants.

Requirements

• Hands-on experience with tools like Claude, Figma, Higgsfield, HeyGen, or ElevenLabs.

Position Details

• Full-time (Monday to Friday, ~40 hours/week), Full Remote.
• Target Location: Canada, USA.
• Compensation: Base salary 110k–135k depending on experience and location.
• Variable compensation: Target 10% of base, tied to KPIs.
• Benefits are on top of base salary.

How to apply

• Fill in Culture Index survey: Culture Index Survey
• Apply through the application form.