[Hiring] Brand Designer @PlanetScale

Role Description

We're looking for a Brand Designer to help shape and evolve the visual identity of PlanetScale across all touchpoints. In this role, you'll be a key member of our Marketing team, translating complex technical concepts into compelling visual stories that resonate with developers and technical decision-makers. You'll craft everything from in-person event experiences to web graphics, merch designs, and creative website assets that make databases feel exciting.

What's the job to be done?

• Visual Brand Development
  • Design web graphics including technical diagrams, illustrations, and interactive visual assets that simplify complex database concepts.
  • Create compelling visual systems for campaigns, product launches, and marketing initiatives.
  • Design for multiple formats and contexts: digital, print, experiential, and merchandise.
• In-Person Experiences
  • Design booth graphics, signage, and environmental branding for conferences, meetups, and community events.
  • Collaborate with the events team to create memorable, on-brand experiences that stand out.
  • Design merch that developers actually want to wear and use.
  • Create branded collateral including banners, posters, stickers, and promotional materials.
• Website and Digital Assets
  • Design creative website components and landing pages.
  • Design data visualizations and technical diagrams that make complex information accessible.
  • Create social media graphics, blog post imagery, and other digital marketing assets.
  • Develop templates and design systems that enable the team to move quickly.
• Brand Evolution
  • Collaborate with marketing leadership to evolve and expand the PlanetScale brand identity.
  • Explore new visual directions while maintaining brand coherence.
  • Document design decisions and maintain brand guidelines.

Qualifications

• A strong portfolio demonstrating versatile design skills across digital, print, and experiential design.
• Deep understanding of design fundamentals: typography, color, composition, and visual hierarchy.
• You've figured out where AI actually helps in a design workflow and built process around it.
• Comfortable working in both brand and production modes. You can think big picture and execute in the details.
• Strong communication skills with the ability to both articulate design decisions and understand direction.
• Self-directed and able to manage multiple projects with competing deadlines.
• Collaborative spirit with the ability to incorporate feedback while maintaining creative vision.

Requirements

• Experience designing for technical or developer-focused brands.
• Proficiency in Figma, Adobe Creative Suite, and other design tools.
• Comfortable using AI to build a working first draft of a page rather than handing off a static mockup.
• Understanding of design systems and component-based thinking.
• Enthusiasm for learning about databases, infrastructure, and developer tools.

Benefits

• We're redefining how high-growth companies manage data at scale—and we work with some of the most exciting brands in gaming, consumer tech, and B2B SaaS.
• As a Brand Designer, you'll help shape how developers and engineering leaders perceive and interact with PlanetScale, translating the power of our platform into visual experiences that inspire and inform.
• PlanetScale is a profitable company with a philosophy centered around building small teams of p99 individuals and is recognized as one of the fastest growing companies in America.
• At PlanetScale we believe in supporting people to do their best work and thrive no matter the location.
• Our mission is to build a diverse, equitable, and inclusive company.
• We strive to build an inclusive environment where all people feel that they are equally respected and valued.
• If you have a disability, please let us know if there's any way we can make the interview process better for you; we're happy to accommodate!

Total Compensation and Pay Transparency

• An employee's total compensation consists of base salary + benefits + equity.
• Base salary range: $170,000 - $220,000 USD.