Conversion Rate Optimisation (CRO) Analyst @Employment Hero

[Hiring] Conversion Rate Optimisation (CRO) Analyst @Employment Hero

Mar 27, 2025 - Employment Hero is hiring a remote Conversion Rate Optimisation (CRO) Analyst. 💸 Salary: unspecified. 📍Location: Australia.

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Role Description

We are seeking a highly motivated and detail-oriented Conversion Rate Optimisation (CRO) Analyst to join our team. In this role, you will be instrumental in driving improvements to our online user experience and maximising conversion rates. You will focus on a blend of daily operational tasks, in-depth analysis, and strategic projects, with a strong emphasis on maintaining data integrity and process efficiency.

Standard Operating Procedures (SOP) Focus:
- Daily A/B Testing Reporting: Monitor and report on the performance of live A/B tests across all platforms. This includes creating and maintaining dashboards, and analysing data from Hotjar and other relevant tools.
- Daily Hotjar Analysis: Conduct daily reviews of Hotjar session recordings and analyse data from automation channels to identify user behavior patterns, areas of friction, and potential optimisation opportunities.
- Weekly Conversion Reporting: Generate and deliver weekly reports on key conversion metrics across all audience segments and markets. Ensure data accuracy and consistency, leveraging our established data infrastructure.
Project Focus:
- End-to-End Tracking & Implementation: Lead the strategy, implementation, and maintenance of tracking solutions. Ensure seamless data flow and integration between various platforms to enable comprehensive data analysis and storytelling.
- Proactive Auditing & Risk Management: Identify potential risks and challenges in our current tracking and analytics setup. Conduct regular audits to ensure data accuracy, identify areas for improvement, and implement future-proof solutions.
- Dashboard Development & Maintenance: Design, develop, and maintain interactive dashboards to visualise key performance indicators (KPIs), track progress against goals, and provide actionable insights to stakeholders.
- Tracking Request Management: Manage and execute on incoming requests for new tracking implementations, including custom tracking for A/B tests, new funnel projects (e.g. hiring flows), and other business needs.
Data Analysis and Insight:
- Analyse quantitative and qualitative data to identify trends, patterns, and opportunities for optimisation.
- Develop hypotheses, design and execute A/B tests, and analyse results to drive data-driven decisions.
- Communicate findings and recommendations to stakeholders in a clear and concise manner.

Qualifications

Proven experience (2+ years) as a CRO Analyst or in a similar role focused on web analytics and optimisation.
Strong understanding of A/B testing methodologies, statistical analysis, and best practices.
Proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics).
Experience with user behavior analysis tools (e.g., Hotjar, Crazy Egg).
Experience with tag management systems (e.g., Google Tag Manager).
Familiarity with data visualisation and dashboarding tools (e.g., Looker Studio, Tableau).
Solid understanding of how data flows across different digital platforms.
Excellent analytical, problem-solving, and critical-thinking skills.
Strong attention to detail and a commitment to data accuracy and integrity.
Ability to prioritise tasks, manage multiple projects, and meet deadlines.
Excellent communication and presentation skills.

Requirements

Basic understanding of HTML, CSS, and JavaScript.
Experience with SQL or other database querying languages.

Benefits

A generous budget for your home office.
Cutting-edge tools and technology.
Reward and recognition programs - because great work should be recognised and rewarded.
Cashback offers and discounts on popular brands through our app.
Employee Share Option Program: be an owner of Employment Hero.
Annual Global Gathering - so far we’ve been to Thailand, Vietnam, Bali and are excited to meet in Dubai in 2025.

Company Description

Employment Hero is one of Australia’s fastest-growing SaaS companies. Our platform helps small and medium-sized businesses manage all of their HR, payroll, recruitment and employee benefit needs via one beautiful, cloud-based platform.

Founded in 2014
Serves 450,000 businesses globally
Home to more than 140 members of staff in Australia
International presence in New Zealand, The United Kingdom, Malaysia, and Singapore

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Before You Apply

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📍	Be aware of the location restriction for this remote position: Australia
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

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Conversion Rate Optimisation (CRO) Analyst @Employment Hero

Data Analysis

Salary 💸 unspecified	Remote Location Australia
Job Type full-time	Posted Mar 27, 2025

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️

📍	Be aware of the location restriction for this remote position: Australia
‼	Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.

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[Hiring] Conversion Rate Optimisation (CRO) Analyst @Employment Hero

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