[Hiring] Senior Director of Geospatial Data Services @Pro-Pipe,Inc

Role Description

National Underground Group (NUG) is seeking an entrepreneurial, business-building executive to drive strategic growth, revenue diversification, and long-term value creation across the company. Reporting directly to the CEO, the Senior Director of Growth & Innovation will identify, evaluate, and launch new revenue streams beyond traditional locating services, positioning NUG as a leading provider of underground infrastructure, utility, and technology-enabled field services.

The anchor initiative is a new Utility Asset Mapping & Digital Infrastructure practice — helping electric, gas, telecom, and water utilities modernize their underground infrastructure records through high-accuracy GNSS/GPS data collection, GIS integration, and digital asset management.

This is a ground-floor opportunity: rather than stepping into an established organization, the Senior Director will build one — setting strategy, establishing client relationships, standing up operational capability, and recruiting technical talent — and then use that platform to launch NUG’s next generation of higher-margin, recurring-revenue services. The role carries a defined path to Vice President.

Qualifications

• Bachelor’s degree in Business, Engineering, GIS, Surveying, Geography, Construction Management, or related field.
• 10+ years of progressive experience in utilities, utility services, engineering consulting, GIS/geospatial services, infrastructure, or construction, including significant leadership responsibility.
• Demonstrated success building, launching, or scaling a new business line, practice area, or revenue stream.
• Experience leading strategic planning and business development initiatives.
• Proven ability to manage P&L or direct budget responsibility and deliver growth.
• Experience managing enterprise GIS or utility asset management programs.
• Strong understanding of underground utility infrastructure, damage prevention, GIS, and asset management.
• Demonstrated success leading cross-functional teams.
• Excellent communication and executive presentation skills.
• Willingness to travel approximately 30%.

Requirements

• Develop and execute a 3–5 year growth strategy focused on revenue diversification, with Utility Asset Mapping & Digital Infrastructure as the anchor practice.
• Reduce company dependence on one-call ticket volume by building recurring revenue models and higher-margin service offerings.
• Identify and evaluate new service lines, acquisitions, partnerships, and market opportunities across gas, electric, telecom, water, and municipal utilities.
• Lead expansion into adjacent markets, including:
  • High-accuracy GNSS utility asset mapping and GIS services
  • Subsurface utility engineering (SUE), in partnership with NUG’s existing SUE and survey teams
  • Ground penetrating radar (GPR)
  • Utility inspection and condition assessment
  • Construction as-builts
  • Damage prevention consulting
  • Indirect assessment technologies
  • Leak detection
  • Pipeline integrity-related data collection and analysis
• Analyze market trends and customer needs, and build business cases and financial models for new ventures.
• Set annual growth targets, sales plans, and revenue forecasts, and own the practice’s budget, financial forecasting, and margin performance.

Benefits

• The base salary range for this position is $175,000–$220,000.
• Industry-leading benefits, including health, dental, 401(k), and a competitive bonus structure that rewards performance and success.

How to Apply

Interested candidates should apply online at www.nationalu.com/careers .